robticker

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It’s predicted that in 2017, there will be more than 268 billion mobile app downloads, resulting in $77 billion revenue for their developers. This statistic was sum up by Reviews Up marketing company. There you can buy app downloads for android and not only.
Obviously, these figures point to both increased opportunity and tougher competition for consumer’s eyeballs in the future…
So how can business app owners cut through the noise and consistently reach their target audience in meaningful ways?
Here are three mobile app development trends that can help…
Effective leverage of trust.
Increasingly, mobile app development recognises the importance of trust signals as a way to guide consumer activity.
This plays with our natural human tendencies of responding favourably to social proof and following through with commitment & consistency.
We tend to be influenced and persuaded by the actions of people we trust, and once we choose a course of action we’re most likely to stick with that course, and defend the decision or commitment we’ve made.
In the mobile world this can translate as ratings, reviews, likes and shares – each one influencing social and buying activity.
So what can we do inside our apps to support trust effectively?
-Don’t ask for non-essential information, it sets alarm bells ringing.
-Be transparent about yourself and your business’ aims, people appreciate clarity.
-Offer security options, like two-factor authentication, especially if you intend to offer e-commerce facilities.
-Respond rapidly to any questions around privacy and security of data.
-Avoid vague or confusing lauguage in your copy, have a proof reader or trusted advisor check out your content before it goes live.
-Wherever you can, show off any third party credentials and endorsements.
-Remember, even a small typo or design glitch can negatively influence a first-time user’s perception of your app.
-Actively promote and reward referrals and sharing activity inside your app – use social proof as a positive point of difference.