Ready to get Colorized?


What is fresh and crispy on the market and saves the day for every web designer ever? We are happy to present a brand new version of Colorizer - a tool developed by Paletton, a trending designers company with a set goal to make your work even more enjoyable.

 

What is Colorizer?

 

Colorizer is a widget for your webpage, ready to fancy up your site, making it super easy to combine colors and create the perfect palette for your online presentation. By knowing basics of HTML, CSS and Javascript, you can simply add the Paletton Live Colorizer code to your website, and let it generate shades of the color you choose, or custom create your palette for your web design.

 

This awesome widget is led by the idea that your website users can colorize their own table, template, flyer or graphic design, developing an interactive platform for your site visitors. The developers are encouraging you to get the version you like, and play with many features and possibilities this code is offering.

 

What Colorizer actually does for you is letting you implement the Paletton application (Color Scheme Designer) and share it with your target group. This means that everyone will be able to, very easily, create his/her own palette with the help of Paletton, and enjoy your website through exploring this feature. The users can simply preview the results and apply or cancel their design if they choose.

 

paletton

 

What Paletton also made sure of is that you are given step - by -step instructions on how to "install" this widget, or how to attach the code in your website. The knowledge of coding you need is very basic, and here you can find the guide for starting your colorized adventure, or links to try the demo versions.

 

Colorizer is currently developing its beta version, available for you to test it and play with the possibilities online. They have so far developed three versions of Live Colorizer and you can choose the one which suits your preferences, although we can say with certainty that this company won't stop surprising us with innovations and awesome ideas to develop their apps further.

 

Are you ready to begin your own Paletton road trip? Enjoy playing and exploring many options Colorizer is offering for you, and spread the joy with your readers and customers!

 

About the author:

Nina Petrov is an activist, poet, performer and mathematician. She communicates with the world mostly through words, movement and equations, but sometimes also by speaking very loudly. The only truth she could say about herself is that she keeps changing every day, never stops learning and interacting with her surroundings.

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Top 5 reasons why the color yellow should be part of your wardrobe


Hi there!

 

One of the reasons why you spend time on ColorLovers is because you love colors, all about them. Today, we want to share five reasons why we absolutely adore the yellow color in our closet, at all times.

 

1. It will totally light up your day

 

You don't need to understand the color theory to agree with this. Yellow is the kind of color that makes us feel good, it will make other people feel comfortable and pleasant in your company, which makes it perfect for a job interview, but also for a birthday party.

 

wear yellow

 

2. It is perfect for all seasons

 

Yellow can be your summer color - bright, cheery and delicious; but it can just as much be this autumn's number one in your closet. Whether you combine it with a flower-based pashmina or a warm dark red scarf, it will be your first choice for the whole season.

3. Ideal for matching

 

This color is offering a great solution for combining your plane clothes which occupy your wardrobe. Whether it's a darker shade of yellow or not, this color can go with the dozen shades of gray you have in your palette. It will break the monotony and refresh your style completely.

african lady wears yellow dress

 

4. It will never go out of style

 

We all know what it is like when there is a sudden mania drawn by a certain color. Black might be the new black, but yellow never truly left the spotlight. Yellow goes with a positive, optimistic attitude and fits your smile. You will always want to shine it out at the happiest hour, or have it make your gloomy day. Your environment won't stop loving it on you either, along with the optimism.

 

5. You will have your everyday combination

 

Yellow top is for your upper body what jeans are for your bottom. And it doesn't come as a surprise that two of these match like lemon and juicer. With these outfits you can be both the girl next door and a top model that just came down for a cat walk around the block.

 

white lady wears yellow dress

 

Be an absolute diva every single day by implementing few simple yellow pieces to your wardrobe! Show the world your inner glow!

 

About the author:

Nina Petrov is an activist, poet, performer and mathematician. She communicates with the world mostly through words, movement and equations, but sometimes also by speaking very loudly. The only truth she could say about herself is that she keeps changing every day, never stops learning and interacting with her surroundings.

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Paletton - Color Theory Live


Remember everything you had to learn about color theory so far? Now you can finally sit back and relax, stop thinking about which shades work well together and which don't, because one app knows it all and works for you!

 

Paletton started off as Color Schemes in 2002, and it has been evolving through Color Scheme Designer, only to finally become what it is today - one app for optimizing your designer capacity by resolving all your doubts on adequate palettes. It was originally developed by Petr Staníček ("Pixy"), a Czech UI/UX designer, with the intention to be used by other designers. Petr is a designer, analyst and consultant, whose useful books on design can be found online, on his webpage.

 

The application allows you to mix and combine the shades for a perfectly packed palette from the spectrum. You can create palettes using one color (monochromatic), three colors (adjacent or triad), four colors (tetrad), or free style combination using as many colors as you desire. You can extract your palette by reading it's RGB from the website, and insert it straight into your design.

 

colorizer

 

Developed by Paletton

Even though we are super amazed by this cool software, this is far from everything that Paletton has to offer. Along with this color loving website, they have developed a widget called Colorizer - a simple peace of code you add to your website for every user to see and adapt the website palette as they find it most interesting. In the sea of tools developed every day in design world, Paletton Live Colorizer in its current beta version is a new, refreshing appearance, especially for web design. It offers a unique, interactive user experience, keeping your audience engaged and enjoying.

 

But, that's not all! Maybe you've heard of Colorpedia - a Wikipedia spin-off dedicated to all you can learn about colors, color blindness, color theory, complementary color scheme, color space and many many more. It is a developing trend, getting richer with information every day, for all of us who love exploring what we love in the color universe, learning new fun facts and useful skills.

 

Palette engine also allows you features such as presets and randomized palettes, and at this stage they also scheduled a mobile app for their users. Learning about new versions of Colorizer and Colorpedia developed by Paletton, we certainly could not keep this treasure discovery to ourselves! We can now say, without a doubt, that Paletton is something every designer will implement in its set of tools, and we are looking forward to many more features this talented team will develop! We wish you a lot of fun while playing with these fancy apps.

 

About the author:

Nina Petrov is an activist, poet, performer and mathematician. She communicates with the world mostly through words, movement and equations, but sometimes also by speaking very loudly. The only truth she could say about herself is that she keeps changing every day, never stops learning and interacting with her surroundings.

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The use of vibrant colors


Since we started hanging out on COLOURlovers, we talked about some colors more than others - the cultural identity of red, the appearance of blue in nature, an amazing combo of blue and yellow in many various examples. Today, we would like to explore our community's opinion on vibrant colors, what a vibrant color is and how to make any color look more alive. In this article, we are looking at most vibrant colors and how to make the best out of them in real life.

 

 

The first lesson we learned within this research is that the vibrancy of colors depends a lot on the type of paint/ink we use. When using ink, we can get the vibrancy of each color if we make it fluorescent. Among fluorescent colors, the color that stands out by how easy it is to recognize and spot, is most certainly orange, right next to canary yellow. The vibrancy of the colors gets increased by the UV part of the light, and in addition, you can combine it with black, or a complementary color.

On the other hand, if you take yellow or orange as a background, that would increase the vibrancy of other fluorescent colors - lime green, blue or pink. This combination of colors for increased vibrancy effects is telling us that the vibrancy isn't about the color itself, but mainly about how we perceive a certain image. An optical illusion is using this effect frequently, as the vibrancy of every color can be much higher than usual if they are at their maximum vividness (highest chroma form), combined with their complementary color.

Besides orange and yellow, a very interesting combination of colors is red with a green background. This composition creates a visual effect of the red object vibrating on a green screen, which confuses eye nerves that are reading this information.

Additional vibrancy effect can be achieved if we use the right composition of the objects in a design. If we lay red strips next to the green ones, the effect of vibrating image will be even stronger. Same goes for fluorescent color strips in between the strips of its complementary color.

Along with understanding the visual opacity and vividness of a color, to provide this striking impulse in an eye of a viewer we should also keep into consideration the right combination of colors and presence of UV / daylight in the image presentation. Even though this interesting phenomenon is often used in the optical art, it can be a valuable tool in adds (online, billboards, posters) design for attracting your audience.

What is your experience with vibrant colors? Do you have a favorite one? Tell us in the comment section below.

 

About the author:

Nina Petrov is an activist, poet, performer and mathematician. She communicates with the world mostly through words, movement and equations, but sometimes also by speaking very loudly. The only truth she could say about herself is that she keeps changing every day, never stops learning and interacting with her surroundings.

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Grids & layouts


Layouts are there to keep us organized, mark where the elements should go, and bring the whole design together to a structure which looks good to the eye. Besides easing your life, layouts and grids can be used to create a unique personal design style, something that will have you stand out and become instantly recognizable.

 

When setting up the margins, integrating modules into columns and deciding on the size of the gutter, most designers use a snap-to-grid tool, which helps to see if your object is lining up with other objects in the design.

 

 

When designing a layout grid, you can either listen to symmetry, or go for asymmetric design. Symmetric design is always centered and columns are the same size, while the margins are equal to each other, so this is usually a safe way to go. If you are going for asymmetric design, then there are also some rules of balance which should be followed.

 

In developing the composition of your design, you would want to pay attention to the Golden Ratio, as it has been the alpha and omega for aesthetics since we know it. Another rule, very useful for both column layout and landscape, is dividing your design into nine equal blocks with four lines that intersect. The main object of your design should be placed at these meeting points where the lines come together.

 

If you are designing a publication, another example where layouts come very useful is to use them to adapt your pages to the bound of the book/paper, so you can make sure that by bounding the pages you don't loose any details from your design.

 

 

Why are grids essential for visual communication is best shown on Instagram nowadays. Users have been creating different layouts for their entire profile. They have been telling stories row by row, sometimes also themed by colors, creating a rainbow effect on their profile page. They've also been publishing content to create columns of photos and texts.

 

Even the margins play their role in designer's Instagram page. Content with borders makes a profile much easier to explore, so this segregation has definitely been revolutionary in social media. More complex style of a profile would be a collage - when your photos overlap, and here the margins play big roles, as what makes this profile beautiful is the composition and balance between images.

 

As we said in the first paragraph, layouts can be useful for creating your brand. If you decide to stick to your signature layout, social media is your absolute sidekick.

 

About the author:

Nina Petrov is an activist, poet, performer and mathematician. She communicates with the world mostly through words, movement and equations, but sometimes also by speaking very loudly. The only truth she could say about herself is that she keeps changing every day, never stops learning and interacting with her surroundings.

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8 awesome names inspired by colors


What is your favorite color? We all have certain colors we like better than others. Today we'll go though the list of eight beautiful colors, which were so popular that they made it into names, and they are still used around the world.

 

1. Pink

Name Pink is standing for "a healthy person", inspired by this enthusiastic, cheerful color. Clearly, the singer Pink had something to do with the trend of this name in 2002. It might have not been that much popular since, but it still remains one of the most beautiful unique names.

 

2. Gray

Gray is sometimes shot for Graham, but it sound super elegant as a middle or last name. There is something sophisticated in gray colors, simple and decisive. Gray would be the head of the company with that name.

 

3. Violet

Violet is a very popular name today. It gained it's popularity from "Charlie and the Chocolate Factory" book and movies, where we were introduced to Violet Beauregard, who loved to chew gums. Purple color stands for nobility and ambition, yet violet somehow has a touch of innocence and purity in the spectrum.

 

 

4. Rose

Rose has been shown to be a timeless name, it is good choice for first and middle name at all eras. When we think of this name, some might think of the "Titanic", but what the color itself is presenting within this name is someone to be admired and someone who is a happy and honest person.

 

5. Aurelia

Aurelia and similar versions of this name come from a Latin word actually. The meaning of this word is "golden". Golden color, being close to yellow and brown, is what we associate with magical, illuminating and wise.

 

 

6. Ruby

Ruby is a powerful and hot name. It comes from ruby red color, which is strong, independent, exciting and dangerous. This color is what suits a passionate, motivating leader, a person who is bold and goes for challenges.

 

7. Melanie

The origin of this name is Greek, and it comes from the color black. A person that this color and name would suit is someone mystical, gentle, authoritative and prestigious. If your parents gave you this name, they must have had high expectations :)

 

8. Green

Not many people have this name as their surname, although it works great for a "Friends" character, Rachel Green. Still, this remains an interesting middle name and it's very nature friendly, energetic and optimistic. Personally, one of my favorites from this list.

What do you think of our choice? Do you have your personal favorites? You can tell us in the comment section bellow.

 

About the author:

Nina Petrov is an activist, poet, performer and mathematician. She communicates with the world mostly through words, movement and equations, but sometimes also by speaking very loudly. The only truth she could say about herself is that she keeps changing every day, never stops learning and interacting with her surroundings.

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The Power of Color in Branding


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Understanding the power of color in branding can be extremely beneficial to those devising marketing strategies for businesses both small and large. Color is primarily associated with aesthetics, and this on its own is already an important factor in branding. However, color impacts much more than cosmetics. It can also help brands establish their message, improve brand recognition, and even drive website conversions. In this post, we’ll focus on branding and go through some telling facts and figures related to the impact of color, its relevance regarding brand message and brand recognition.

 

Color matters and research focusing on its impact has unveiled that it actually matters quite a bit. Information compiled by Design Advisor highlights that a potential customer takes, on average, 90 seconds to assess a product; in that short time, color is said to account for between 62 and 90% of the decision to purchase or not.

 

In terms of specific products, the set of options available for purchase can heavily affect sales, as two-thirds of customers will not buy an appliance if it isn’t available in their preferred color. These figures give us an introductory picture of what’s at stake. Let’s move on to specific cases and explore different ways of using color.

Color and meaning

Color works as a metaphor and carries symbolic connotations. Think of all the times you’ve gone through color motifs in literature class or heard praise of a particular way in which a movie director constructed a color palette in their film.

 

Having said that, it’s worth noting that context matters. Different cultures think of certain colors in different ways, and individual memories and emotions also factor into interpretations. However, color psychology helps us understand the common ways in which color is interpreted and associated, as well as the type of feelings it can convey to the observer.

 

For instance, green is typically associated with nature and connotes feelings of growth and harmony. Notably, it is used by businesses that wish to establish an eco-friendly or ethical approach, and many food companies use it to help associate their product with healthy foods.

 

Black connotes elegance and authority, which is why brands such as Jaguar, Mont Blanc, and Yves Saint Laurent utilize it in their logos and general design strategies. Another common choice for businesses wishing to convey a sense of elegance and polish is white. White is more approachable, yet still associated with perfection, which helps brands such as Apple set themselves apart without alienating market segments.        

 

It’s good to keep in mind that although differences in preference between genders are not stark, men tend to prefer bolder colors and shades, while women tend to prefer soft colors and tints. Still, sky blue and green are most liked by both women and men, which makes them good options for unisex brands, in the markets where this makes sense.

 

Brand recognition and storytelling

Up until now, we discussed color and its meaning, with examples drawn mainly from logo designs. However, there is much more to it than this. As mentioned earlier, color accounts for up to 80% of a business’s brand recognition.

 

Brands rely on specific colors to establish their identity and ensure quick recognition by potential customers. For example, Facebook is blue, Netflix is red, and McDonald’s plays with a combination of red and yellow. The repeated use of certain colors in a strategic way establishes a connection between the color and a brand. Think of it this way: wouldn’t Facebook’s page look odd if its interface was a different color?

 

Many up and coming brands are testing impact and recognition factors by alternating the color they use in their ads and choosing the most effective one. Research indicates that the effectiveness of color in branding depends on how appropriate it is for the product being sold; in other words, whether the color used in the branding thematically “fits” the brand. Thus, it is key to think of a brand’s story and overall message, before choosing a color scheme to represent it. Heinz, for example, decided to change their scheme from red to green and experienced the largest sales increase in their history.

 

When utilized correctly, colors can be a powerful profit driving tool. Consumers are more likely to choose an easily recognizable brand, which means that increasing and improving a business’s presence through strategies mentioned above can lead to gaining loyal customers.

 

Final thoughts

In an increasingly competitive environment, businesses ranging from small corner shops to huge multinational corporations would be wise to dig deep into their chest of branding tools and use everything to their advantage. Color can act as one such successful tool for brands attempting to set themselves apart, increase the intensity of their brand message, or simply wishing to establish themselves as a recognized brand. Smart use of color is the way to go.

 

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Things to remember when starting an art/animation adventure


Are you the type of colorlover who enjoys watching 50 videos a day of people drawing and animating such cool stuff online? Do you consider starting your own journey through character and visual story creation? Just before setting your mind to start, here are some important points to remember.

 

practice every day

 

Most people lose their motivation at a very early start when their work is not as glamorous and fabulous as they would expect. Looking at the astonishing work of these online artists makes you rethink your choice and lose the belief you will be good enough for your own criteria. Well, believe it or not, the road of every artist is full of countless sketches, many ridiculous drawings and failed attempts of creating something super duper. What takes for you to publish that amazing thing that appeared in your sketch book is hours and hours of practice, experiments and hands-on (or better yet pencil-on) learning from your drawings.

 

Also, don't be afraid to draw things you've never drew before. Draw the things you don't like as well. This is important for opening your experience and it contributes to your becoming a broader artist.

 

study other artists

 

We all have our favorites. These awesome people who share their techniques, styles, step-by-step projects on the internet. Use this wide resource - watch tutorials and study all the time. It's free and you can discover so much by trying out things you like and experiencing these styles yourself.

 

 

There are some cool Youtube channels such as Draw With Jazza or Alan Becker Tutorials, where you can learn all kinds of tips regarding your future practice.

 

 

learn on your own

 

Sure, you can start a course, study for hours, watch as many tutorials as you can find, but nothing really matters unless you try it and do it yourself. Watching and understanding someone's drawing is far from taking a pen and drawing yourself. Nothing will happen unless you start doing and experiment with your own fingers. This is essential for developing your style, learning what you like most, what you're good at, dive into your sketch book and practice, practice, practice!

 

use references

 

Using images for creating a drawing is not cheating! In fact, this is very important for developing your characters, looking for inspiration and drawing by a model is what can enrich your work and help you find the right colors and clothes for your animation. Just to be on the safe side, we have to mention that developing your own character and coping other characters are two essentially different things - use a model and don't just change the clothes and call it your character.

 

be patient

 

Just because it's yours, it doesn't mean that it's going to be spectacular. Not every work of yours is going to be mind blowing, and that is okay. As long as you keep on doing it and learn from your own lines, your visual story is getting built up and you are slowly getting to the amazing reality.

 

make something every day

 

Our brains learn from repetition and practice. If you really want something, you have to find the time to do it. Be dedicated to your goal and don't be afraid to start. Stop looking for excuses, keep going and every time before you go to bed grab a pen and draw something.

 

do it out of love

 

Remember why you are doing it, what made you interested in the first place, what got you motivated to start. You are doing it for yourself and because you enjoy it, not because of money or fame or because someone else told you to.

 

Enjoy making content and making characters, enjoy giving them life and sharing them with the world. Every step of this journey is supposed to be fun and creative. Don't let yourself forget about it.

 

grow an audience

 

So, now that you are on the right track to draw an amazing piece of art, a brand new personality with a name and a fun story line, it is time to consider where to publish your character and how to grow an audience so as many people get to hear your story.

 

Obviously the most practical starting point for drawings and animations is Instagram. Instagram is super useful for the new era of visual thinkers, it's great for finding inspiration and getting in touch with all the artists you admire. If you are focused on visual storytelling and are developing videos - Youtube is still number one platform for reaching a wide audience. With these two being good places to start, in finding even more people who will fall in love with your work you can rely on Pinterest, which is super easy and these three should be enough to get you started.

 

For further development of your community, in more artistic circles, check out platforms such as Amino, DeviantArt, Behance, Dribble, 500PX.

 

Now, stop procrastinating and grab that sketch book! Good luck!

 

Author: Nina Petrov

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Awesome tools for exploring color palettes


In the never-ending seek for inspiration, new ideas that will blow our minds away, we've stumbled across these interesting tools that could offer you various ways of bringing something fresh in your design work. Whether you lack innovation or just want to play around with colors, these handy tools will take you on a trip trough time, space and internet to give you what you want.

 

 

1. time travel by color

Is your current design project asking to be a little more retro? Needs some funk and crispy taste of the past of mankind? We present you a platform called Color Leap, unique gallery of chosen artwork from over 4000 years of our past.

How is this online tool useful for you? The website stores over 180 palettes of artworks from all around the world. For every time period, you can find a selection of paintings or designs, check their palettes and copy their hex-codes right into your project. For every moment in time, you can also see additional palettes which relate to this epoch.

Whether you are looking for a vintage, 60's style design, or diving all the way back in the ancient civilizations, this unique timeline can provide you with fresh ideas and suggest palettes you might have not considered before.

 

 

2. the grass is always greener

...or what code should I use to present nature this time? Tired of having to try out all kinds of RGB shades every single time you get a new project? What if there was a tool which can just select the most suitable color for the terms your design relates to...?

Turns out, there is. The description found on their website is "Google, but for colors". And they basically are. Picular is a tool which uses Google Search and the result of Picular search is a selection of the most used shades which relate to your searched term.

What this app does is selects the prominent colors from top 20 images which Google Search locates under the search term. So, next time you are feeling playful, try out some interesting abstract terms, let the avangard inspire you, discover the color of loneliness, jungle and confidence, based on images of people from all around the world.

We hope you liked our new suggestions, and that these tools can help you unlock creativity, get inspired and overcome the routine in your work flow.

Have you tried Color Leap or Picular yet? Share your impressions and experience in the comment section bellow.

 

Author: Nina Petrov

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Inktober 2018 - Let's get the party started!


The first week of October has officially come to an end, and here we are trying to see who's going to do the Inktober challenge with us?

Do you know what Inktober is?

It's an awesome challenge that lasts the whole month of October, 31 days straight and has a couple of flexible rules to follow.

  • it's global
  • be consistent
  • use ink
  • let the Inktober list inspire you
  • share your art with the world
  • draw whatever you want

It's important to be consistent. If you don't get to do it every day, choose a frequency to follow and do it ex. every other day, twice a week or even once a week.

Once you finish your sketch, post it on social media with hashtags #inktober #inktober2018 and #colourlovers tagging @colourlovers, so that we can check out your work and get it featured.

 

Author: Art Lasovsky

 

The most important benefit of Inktober is forming positive drawing habits. The more you commit to it, the more you'll achieve. If you commit to doing it on a daily basis, you won't only improve your technique but you will also reinforce the habit of drawing everyday and be prepared to continue drawing consistently even in November.

The best thing about Inktober is: you can draw whatever you want! There is a list of words for every day of the month, usually adjectives, that can serve you as an inspiration, but in the end you are free to choose your topic. You can choose your technique. You can start in traditional media and then finish your art piece off in Illustrator or Photoshop. You can also use watercolor, tempera or any other technique you want to combine with the ink.

 

Резултат слика за inktober 2018 list

Author: Jake Parker https://bit.ly/2zVLG4H

 

You can choose to do a handwriting piece or a logo sketch instead of a drawing.

And the last but not the least - the most important rule is: have fun!

The initiator, cartoonist and illustrator Jake Parker will explain the challenge, its rules and benefits:

 

If you are still not sure what you'll draw, check out this other video that Jake made about his Inktober history. Hopefully, looking at his numerous, wonderful past sketches you'll get the idea for your own topic.

 

If you've already grabbed your pencil and paper, great! We're proud of you! If you haven't, we won't let you make excuses. If you don't have any experience with inking, here are some videos to get you started.

Start simple. Start with simple shapes and forms. Use ink to give it dimension.

If you decide to draw trees, this will help:

This will teach you to create depth in your drawing:

 

Remember ColourLovers, there's no better time to start than now.

Start today. 

And show us what you came up with.

 

About the author:

Ana Maksimovic is the community manager and editor at Colorlovers. She is a part-time traveler and part-time web and graphic designer working with sustainable brands. She is passionate about photography and nature -  a never-ending source of inspiration.

 

P.S. We thank all the artists for wonderful tutorials they made, and Unsplash for their never-ending, inspiration pool of photos.

 

 

 

 

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