How to Simplify Your Business Graphics using Bannersnack


Bannersnack is intuitive and easy to use online tool for streamlining your visual and rich media advertising and marketing.

Gone are the days when you could get away with using stock images and unbranded visual media. In order to elbow out the competition, your business must be producing their own rich, unique media and high-quality content.

This not only includes the branding of social media, website and third-party platforms but also media buys, advertising and banners.

Why Use Bannersnack

Bannersnack is a rich image creation and management tool that enables you to produce high-quality and branded content for your website. It can create and manage your ad campaigns, social media platforms and rich media marketing online and across platforms.

Bannersnack enables you to keep all of your visual marketing for your media advertising campaigns in one place. You can create professionally animated or static advertising banners and then export them in multiple formats.

You can also embed the banners and rich media you create directly into your website or compatible third-party websites.

Being an online tool, Bannersnack can be accessed by individuals and teams in any location. It enables collaboration and multi-user functionality.

All designs and development can be organised and catalogued across departments, industries, niches and work teams.

Bannersnack Integrations

Bannersnack works with all major advertising networks including Google, Doubleclick, Facebook and more. It provides multiple formats for exporting your rich media, banners and animated artwork.

Social Media Marketing

Status network Smith Facebook, Twitter, Instagram and more.

The measurements for cover, post images, headers and banners for these social media platforms is pre-configured.

Simply drag and drop the text and features you want to incorporate into your media.

Google Advertising

Bannersnack is fully compatible with Google's advertising network and platform.  The tools within Bannersnack are compatible with HTML5 creation and include all the size variations you need for any Google advertising campaign.

You can create beautiful looking ads with just a few clicks and then either upload your banners to the Google adword manager or use the embed codes.

You can also add clickTag in order to track clicks in your Google advertising campaigns.

CMS Integration

Bannersnack works seamlessly with WordPress and all major cms platforms.

The interface includes full drag and drop functionality and allows you to create stunning and comprehensive visual media and images.

These are the kind of high converting images and banners that will enrich user experience, deliver pop-ups or exit intent marketing to your website.

AMP Compliance

Bannersnack will also create AMP HTML compliant banners and advertising material to use in the amp library.

This is a brand new feature of Bannersnack and has been built using the latest mobile-friendly technology in order to deliver the highest quality ads and banners for mobile users.

The Accelerated Mobile Page Project is a major advance in mobile technology and the delivery of high-quality media to Smartphones.

If you're wanting to ensure that your ads and which media get delivered and are seeing favourably by Google then Bannersnack is your best choice for rich media and visual creation.

Create Individual Items or Complete Sets

One of the things I really like about Bannersnack is that you can flick between a single item and the creation of complete rich media sets or responsive and animated images for your ad campaigns.

This saves a large deal of time and will enable marketers to get their campaign up and running quickly.

Basic standardized advertising images which are static to animated GIFs and fully mobile responsive HTML5, Bannersnack provides a huge number of templates and formats for you to work with.

It's not an overstatement to say that you can begin creating advertising campaigns or basic visual media for third-party sites in a matter of minutes.

Bannersnack can also be used to streamline and ensure consistency when it comes to content design across your website and business channels.

Bannersnack is helping more and more business to accomplish the development and creation of their visual marketing strategy in less time.

With Bannersnack you can give new life and vibrancy to your ad campaigns with little or no technical or coding knowledge.

The tools that enable collaboration are a big plus with Bannersnack. You don't need to work in isolation.

You can collaborate with other key players in order to track, catalogue and produce quality and consistently branded content.

Price-wise, Bannersnack is reasonable for a business of any size. Rather than paying for multiple tools or engaging designers for ad hoc and one of the pieces, your own in-house teams can take control of the quality and consistency of your branding and marketing campaigns.

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How to choose a colors scheme for a relationship/dating site


How to choose a colors scheme for a relationship/dating site

There are many crucial aspects which require consideration when you are designing a dating site. The obvious components are the overall layout, ease of navigation, choice of font, incorporation of eye-catching images, and how well the text is seeded with those all-important keywords to draw visitors via search engines. But one of the most fundamental of all is much more elementary. Color. In order for your site to attract maximum web traffic, it must have an appropriate color scheme. Here are some of the reasons why this is so important.

 

How we react to colors

 

Before studying which colors would best tie in with a niche-specific area like online dating, it would be worth taking an overview of the subject. Color is a vital element of giving us an impression about something, and this is down to biology. When we see any color, a particular part of our brain reacts, resulting in a rush of hormones being released. These will affect everything from moods to emotions. An obvious example of this would be the use of red. The color of blood, we associate red with danger, which is why warning signs are traditionally red. But it also symbolizes passion.

 

This psychology is studied by everyone from graphic designers to architects, but especially advertisers. Studies have shown color appreciation, whether it is done consciously or subconsciously, makes a huge impact on what people decide to buy, accounting for 90% of product assessment. It is also hugely influential on which websites we are drawn to.

 

Understanding this in relation to the attention span of Internet users is of vital importance. The bottom line is, if a site visitor doesn't find a color appealing within the first few seconds of alighting on your homepage, they'll swiftly move on, never to return. With online dating, an enterprise centered on social interaction, it is vital a site has a compelling look. And the color scheme lies at the heart of this.

 

Themes

 

You would never expect a site offering legal advice to be brashly-colored. Conversely, if you alighted on a dating resource, you would most likely be deterred if it was overly formal-looking, or presented in blacks and reds, as if you'd stumbled into a fan forum for some metal band. Choosing the color scheme for a relationship site often centers on warm tones – reds, oranges and so on – which can signify warmth and hospitality, but also incorporate fiery passion.

 

Components

 

Aside from the choice of basic palette, there are many different aspects to any website's color scheme. Take a dating site such as Loveaholics.com as an example. The site header is about setting the tone, establishing the brand. Here the title ‘loveaholics,' is set in an elegant script-style font, in two colors; white emphasizing the essential ‘love' part of this heading. This is placed against a full-blooded wine red background, complimenting the heart-shaped logo next to it.

 

The remainder of the landing page is clean and white, placing the emphasis on the attractive image and sign-up form. Below, explanatory text is arranged in a neat, black sans-serif font, while hyperlinks stand out in a brighter orange. The general effect is minimalist, this straightforward color scheme presenting an inviting interface that welcomes site visitors to explore this relationship site further.

 

Other sites might opt for a more complicated layout, introducing everything from background images, borders, menubars, sidebars, buttons or popups. When any designer is juggling with these basic elements, their relationship to each other, as well as the overall site theme, is of vital importance. Too many color clashes will deter users. But used sensibly, color will bring your dating site alive!

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A contrast worth billions


In our previous blog post, we were talking about the importance of using certain colors, color theory and color psychology, as well as why some color combinations are more pleasant to the eye. Today, we will explore one of recent history's most famous example of how colors are used to communicate within an art piece.

 

A painting we are referring to is, of course, Mark Rothko's "Untitled (Yellow and Blue)", a piece of art which value reached $46.5 million at Sotheby's auction in New York. Painted in 1954, this art piece is called "unequivocal masterpiece" by Sotheby auction house.

 


“Untitled, (Yellow and Blue)”, by Mark Rothko as found on http://news.bitofnews.com/rothko-painting-yellow-and-blue-sold-for-46-5-million/

 

Significance of the work of Mark Rothko is his astonishing understanding of colors, beauty of the contrasts he used, as well as gradient of colors in his paintings. "Yellow and Blue" is particularly interesting for us, as it is a perfect example of the effect a good color complement achieves in the eye of the viewer, and remember the previous article - Marge Simpson and Joy (Inside Out) - their skin colors with the colors of their hair balances their characters and gives them visual personality.

 

Through oil paint on canvas, one could say Mark was speaking about his philosophy and psychology of his method. So, for "Yellow and Blue", we can now picture a character that he would describe, a personality. Given how yellow is the dominant, energetic color, blue is contributing to the painting by balancing it out, but not taking over anything that yellow was meant to tell us.

 

An example of gradient he used in his work - his "Orange, red, yellow" - has been sold for $86.9 million, which was the highest price ever for a piece for contemporary art. This piece, painted in 1961, shows the artists deep understanding of color meanings. Looking at the composition of the work, you can feel variety of emotions, just as you do when you look at the setting sun, which shades exactly he used for this piece of art.

 


Rothko's "Orange, red, yellow" as found on Wikipedia https://en.wikipedia.org/wiki/File:Orange,_Red,_Yellow.jpg

 

This famous and very expensive contemporary artist ended his life in 1970. His work has been auctioned and sold for billions of dollars years after his death. He is now labeled as one of the most successful artist of the 20th century, and maybe one of the artists who explained best the color philosophy. His communication is purely explained through colors, shapes are there to support the expression of shades and they are not interfering with the whole composition. A true color lover, we could say.

 

About the author

Nina Petrov is an activist, poet, performer and mathematician. She communicates with the world mostly through words, movement and equations, but sometimes also by speaking very loudly. The only truth she could say about herself is that she keeps changing every day, never stops learning and interacting with her surroundings.

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Colourful Bathroom Trends for 2012

Colourful Bathroom Trends for 2012


This guest post is written by Alex Jackson. Alex, who is a keen interior design follower, wrote this blog on behalf of Bathshop321 and frequently offers advice on interior trends, household improvements and repairs.

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Are you wondering which colour will be modelled by bathrooms this year? Whether you’re looking to update a main bathroom, powder room, or master bathroom, you’ve probably been pondering on which colours are trending this year. Easier said than done, right? Well in this post we’ll be seeing creative ways to replace tiles with textures, graphics, and colours -- ranging from dark and dramatic to ultra bright and vibrant. While large renovation makeovers require massive amounts of money and time, a quick lick of paint can brighten and update a bathroom in minutes. Here’s the low-down on the interior design and colour trends for 2012 and beyond.

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Wes Anderson Prints

Wes Anderson Prints


Wes Anderson is known for his quirky characters and his colorful aesthetic. His films are often the subject of talented artists and designers and it's refreshing to see how the different interpretations can bring these characters to life.

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One of the more fun projects I've seen recently are these prints of original acrylic paintings by Laura Weiszer -- an illustrator, designer, and student from Philadelphia, PA. The prints are from her Etsy shop, The Wes Anderson Project.

I love these portraits because they bring a whole different kind of quirk and personality to these faces we know so well. The colors not only capture the feel of Anderson's films, but they also just look so vibrant and awesome.

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Earth Friendly Paints

Earth Friendly Paints


As we become more aware of how things affect our environment and about earth-friendly living,a huge focus has been geared toward non-toxic paints. Being an Interior Designer, I am by any means not a paint expert, but have done some research and have come across some very interesting tidbits that everyone should be aware of, if they are not already.

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I have learned that the majority of paints have a degree of toxicity, only egg tempera can really be accepted as completely non-toxic if using non-toxic pigments. Egg tempera is basically pigment paste and egg yolk. The benefits of non-toxic paint are that they are ideal for those with allergies, have a low-odor and are ultimately better for the Earth.

I'd like to emphasize chalkboard paints which are huge right now. This is perfect for kids and have come across some non-toxic paint that come in black, green, red and blue. This brand of paint was created by Sibella Court who teamed up with Murobond paints. So if you are interested, you can click here to get more information. There are so many brands and types of non-toxic paints that would fit your needs. I have found just a few that I hope you will seem to find interesting. We should not only celebrate Earth Day one month out of the whole year, but everyday.

A soft color palette of organic paints by ECOS Organic Paints.

Benjamin Moore's Natural Paint Colors.

Image from Mythic Paints room visualizer page.

Yolo's Boho trend colors.

Anna Sova's food paint.

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Crafting With Paint Chips. DIY & Art Galore

Crafting With Paint Chips. DIY & Art Galore


When deciding to paint a room we tend to have a heck of a time picking that perfect paint color. But some crafty people took it a step further using paint chips as inspiration for a paint replacement. Beyond that, there are some crafty ways to reuse those billion paint swatches you are left with once you finally pick your perfect paint color. Here are some quick tricks, easy DIYs, and all around great ideas inspired by paint chips. For lots more paint chip ideas, check out our Pinterest board.

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If you are looking for the perfect way to create a statement piece in your house, and you are a lover of color, this might just be the perfect thing. And the best part is, the cost is extremely low (depending on how many paint chips you can get from your local paint shop).


Source: Paint WallBedroomWallStairs

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Home Decor Trends: Moroccan Pattern Stencil Wall Tutorial

Home Decor Trends: Moroccan Pattern Stencil Wall Tutorial


Stenciled walls are becoming quite the trend right now. And for good reason, it adds an awesome pop to the  room.  I have been dying to stencil a wall for a while now, the problem is, the process looks very daunting and frankly, a little tedious. Finally, I decided to go for it and stencil the main wall in my living room to give the rather drab room, a big pop.

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Source: 1, 2, 3, 4

After looking through tons of color palettes and patterns, I set out to find the perfect gray and decided on a Moroccan pattern similar to the bedroom below. I bought the "Wall Stencil Marrakech Trellis" from CuttingEdgeStencils for about $50.

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Interior Paint Palettes We Love

Interior Paint Palettes We Love


Recently, we spent some time reflecting over some beautiful home decor images in order to curate these ten beautiful palettes from the Martha Stewart paint line in a collaborative project titled, "Paint Palettes We Love."

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Peruse these lovely combinations and fancy what your space might become, reinvented with fantastically bold or mellow combinations that might pull your imagination strings. One thing I adore about Martha's paint line is that her and Kevin Sharkey dig in to their memories and whims when building a collection of color around them. You can literally see these things in the names of the paints themselves.

Inspiration: A Sunny & Sweet Flower Arrangement


source

This sunny flower arrangement was procured from the sweet tooth of Kevin Sharkey. A few of his favorite sweets happen to be lemon drops and raspberry rock candy.

"Consider things that never fail to make you happy -- a box of pastel crayons, macaroons from Paris, a beloved artist's paintings -- and make note of their colors. Then bring the palette to life by plucking it from nature: Arrange flowers, leaves, branches, fruits, or vegetables in the shades of your passions." - how kevin creates

We took this arrangement and furthered its use by adding a wonderful palette drawing from the strongest points, which could be a great base for an entire room.

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Eric Carle - Daring You to Imagine a World with Purple Penguins and Lime Green Rhinos

Eric Carle - Daring You to Imagine a World with Purple Penguins and Lime Green Rhinos


Imagine a world where anything is possible—where dogs sport a luscious coat of pink fur, green cats preen themselves with zebra striped tongues, ruby red snakes have glowing purple polka dots, and rainbow spotted elephants spray orange slices from a mile long trunk. This is the world that Eric Carle dares his readers to imagine.

This article is presented by the leader in business card printing with fast turnaround times, Next Day Flyers.

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Eric Carle was born June 25, 1929 in Syracuse, New York. When he was six years old, he and his parents moved to Germany where he grew up and eventually graduated from Akademie der bildenden Künste, a prestigious art school in Stuttgart. He never forgot his American roots and returned to the place of his happiest childhood memories in 1952.

Eric Carle | Books

 

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