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Since color is the key to making your design relevant and appealing to the audience, staying up to date on the modern color trends is way more important than you think. The color trends for 2021 are amping to be a drastic response to a lot of trends that were slated to define the previous year.
The colors trending this year are more calming and soothing. Instead of neon and crazy contrasts, the modern trend is softer and feels like that they are picked for humans and not for computers.
Are you new to the design arena and are not sure about what color trend to follow? Keep reading to find out the modern color trends to get a headstart on your project.
Long gone are the days when designers hesitated to use multi-color schemes in their designs. The mindset has changed now and using color palettes with vivid color schemes is highly encouraged.
The gradient colors now stand for something meaningful than just choosing random colors that don’t make any sense. These colors have now become a popular choice among designers, especially when it comes to icon designs. Lots of famous brands are now choosing this color scheme such as Instagram, Mozilla Firefox, and many more.
However, keep in mind that the gradient color scheme goes well with website designs and app interfaces only. You cannot adopt this color trend for products since it will look over the top.
Pastel colors are the new trend since several big brands such as Dropbox and Bootstrap have adopted this and are being appreciated. The reason pastel color is growing in popularity is none other than the calming effect it has.
The basic colors still exist but are presented in washed-out or dusted shades which make them appealing to the naked eye.
The serenity of pastels is indescribable and these are becoming the colors associated with self-care. Moreover, soft pastel hues look great when they are mixed. The most popular options to go for are millennial pink, baby blue, lavender, light peach, creamy mint, azure, and whimsey yellow. These pastel tones are splashed everywhere and generally found in various designer collections.
The duotone color trend is not new and has been around us for many decades. However, it has recently gained hype and is gaining popularity in poster designs. Earlier it was used for music and DJ posters but now this trend has paved its way to posters and brand flyers as well.
Duotone colors usually blend simplicity with boldness and thus look more pleasing to the eyes. These tones are used to create the rich tonal reproduction of black-and-white photography. Despite its limited color scheme, it can have hundreds of incarnations ranging from eclectic and understated.
This trend has seen a resurgence in popularity in many ways that have more to do with aesthetic boldness and less to do with cost-cutting measures.
Amidst the soothing and relaxing colors, the retro hues are all set to make a strong comeback. The glowing neon colors with a mix of gradients look fantabulously appealing and have been gaining momentum in the logo designs.
Unlike pastel colors and duotone, the retro neon color trend has an audience of its own since it doesn’t sync with all brandings and logo designs. This color palette goes well with technology and gaming and delivers more futuristic designs.
Many designers prefer using effects that remind them of the vintage period, such as classic images, faded and washed-up colors, etc. These vintage-themed color designs are gaining massive fame these days, especially for label designs.
From clothing labels to coffee packaging, these are everywhere and look stunning and attractive. The major reason behind their popularity is that they look spectacular when used on paper bags and cardboard.
This theme is influenced by other media forms of old times such as TV and magazines of that pre-internet era. These are the combination of artistic typography, classic shapes, and the faded colors that were popular in the 60s, 70s, and 80s.
Have you seen a dark mode update on your smartphones and Windows? To keep up with this interface, every app is turning to the dark mode practice. However, designers are way too creative with this trend and have taken it to another level by adding a color pop.
Since a variety of dark colors are available in the palette, it doesn’t always have to be black and white. While soft pastel colors give a calming effect, these dark colors make your website bold and eye-catching.
Moreover, this scheme is employed for those apps that are designed for heavy night-time use to avoid eye strain.
Monochrome palettes are not a new trend and we have come across the same a lot in the last year but here is a twist. In 2020, monochrome designs relied on using tons of shades of the same color to create a visual intrigue; however, in 2021, designers prefer to drop a single contrast color into grayscale designs to produce the same effect.
The addition of one contrasting color can take the overall design to the world of colors without making it too colorful. Monochrome plus one is a modern color trend to keep things subtle while being excessive at the same time.
Think harmony, no dissonance - that is the 2021 color trend in the nutshell. Whether you are redesigning the current look of your website or launching the new one, use the above-mentioned color trends to give your brand a modern touch. If you are looking to start a new design project and wondering about the color palette and templates? Opt for the InVideo App and unlock the list of readymade templates that use each color trend.
There have been many famous painters who have created masterpieces that are reckoned with, even today. What made them great was not only their skill and passion but also the fact that they had great tutors and mentors throughout their journeys.
Let us see 10 famous artists which were good art tutors and mentors alike. Unsurprisingly, most of these tutors had a body of work that they boasted and they simply taught due to their comradery with fellow artists.
Image Source: Wikipedia
As an elder, Durer took charge of his career sooner to take care of his family. He was a focused artist with a penchant to document his journals which made him famous for his craft. He was not only a tutor to selective aspiring artists but also his brother Hans Durer.
Durer rubbed shoulders with great artists like Leonardo, Raphel and discussed ideas with them. He focused on saints, Madonnas, and the Holy family as subjects. Durer also spent a lot of time teaching and learning from other artists during his travels.
Image Source: Wikipedia
Giovanni was born into the famous Bellini art family and was the best painter from his family that mastered soft contours and delicate colors. He has tutored professional artists like Albrecht Durer. Giovanni’s work was included in schools and it was also studied by scholars, for which the master received fancy commissions. Sadly, his work was eventually lost in transition but the man remains as famous today as ever.
Image Source: Wikipedia
Adam was a master Flemish painter who had a stellar student line-up that made him a grandmaster. Names like Peter Paul Rubens and Jacob Jordaens, Hendrick van Balen, say something about the tutor. His famous artwork includes “The Final Battle of the siege of Troy” and “Moses strikes the rock”, among others. He was a successful tutor of 35 and made a good fortune in the city of Antwerp.
Image Source: Wikipedia
Charles is a renowned Victorian-era painter who got instant fame with his work like “Diana in the bath”. As he gained fame and money over time, his desire to focus on his skills grew. He turned to training the youth to be great painters, for free and had students like Pierre Auguste Renoir.
Apart from painting, the man wanted to be a politician, however, he met with sudden death at an early age. His work includes “Ruth and Boaz” and “Hercules at the feet of Omphale”.
Image Source: Wikipedia
Dali was an off-beat artist with a focus on Surrealism and a penchant for “weird” images that became famous and brought his craftsmanship to the forefront of the art world in the 20th century. Dali actively taught Cubism to a set of students who admired him for his visionary work.
Some of the famous work from the artist include “The persistence of memory”, “Lobster Telephone”, “The Great Masterbator”. There are two museums devoted to the man, one in Spain and the other in America.
Image Source: Wikipedia
Monet is one of the best-known French painters from the Impressionist era, for his accurate brushstrokes and his infatuation for nature. He has tutored his style to young artists as well as to students alike.
Monet’s contribution to modern art is so huge that fellow artists took to reproducing his work to learn the “best practices” of this genre of artwork. His series of work like “San Giorgio Maggiore At Dusk” is world-famous and relevant even today.
Image Source: Wikipedia
Pablo Picasso was a Spanish painter best known for co-founding the Cubist movement in the 20th century. He is also the creator of the concept of collage that he taught to other young students starting their careers.
Some of his famous cubic-centric paintings are “Head of a Woman”, “Painter and Model”, “Figures at the SeaSide” and “Girl before a Mirror”. His work is studied today in most modern art schools.
Image Source: Wikipedia
Raphael is known as one of the triads of the great painters of the Renaissance era. His work was known for being crisp, clear and had an ease of understanding for the viewers and art fans alike. He mostly taught his technique to the staff at his workshops so that he could focus on his bigger projects.
Throughout his mature professional life, he was invited to work on commissions like the project Stanza Della Segnetura. He ended up creating master frescos like Disputa and Parnassus. Due to his premature death at 37, his contemporaries like Michaelangelo gained more fame.
Image Source: Wikipedia
Michelangelo had two types of students, one that did not have any access to the great man and the other who was lucky enough to be tutored by Michelangelo himself! Some notable students include Francesco Granacci and Raffaello da Montelupo.
Michelangelo was known more for his sculpting skills than his brushwork and he is dubbed as the Renaissance Man whose notable work includes “David”, “The Last Judgement” and “Moses”.
Image Source: Wikipedia
Whether you have heard about art or love it, no name is bigger than Leonardo Da Vinci. If art was personified, it would probably look like the one above in the picture. Leonardo was a master of masters in his craft, especially for his creation of sfumato technique among other things.
The most iconic paintings like Mona Lisa and the Last Supper are his creation. Apart from mentoring artists, he also dedicated much of his career to writing papers in anatomy, engineering which were studied by generations to come.
https://www.1st-art-gallery.com/ is an online store that houses the work of old masters and their students in oil-based form. Visit their website, check out the customer reviews and speak to the professional staff for the right custom-sized paintings to decorate the living room of your house.
Before establishing a sticker business, it's essential to keep in mind that "stickers aren't just for fun, they're also useful for enterprises to label products or serve as promotional materials." So if you see, the market for opportunities is quite big. Have you chosen to start a sticker after a friend's suggestion? Or were you always thinking about something? Would you pursue it part-time or dedicate yourself to it full-time? Before you begin your sticker business, you should have firm explanations of the above questions. Although a sticker business sounds like a lot of fun, there are a few things to consider, such as selling, distribution, marketing, and profitability. Below is a guide to starting a sticker business.
You have to be clear about what stickers you are ready to sell. Would you like to go to the standard products on the market? Or would you like unique ones to be designed?
These are the trendiest stickers you can take into consideration:
As a savvy business owner, following the modern color trends to blend colours in your visual designs is a critical part of brand success. Stickers with design and light or multi colours are also a sort of sticker that can be considered. These stickers are never stylish but can make an incredible visual impact.
An increasing trend is the minimalist or abstract sticker design. Companies consider minimalism concerning their logo, cards, and labels—stickers ideal for laptops, phone cases, guitars, fridges, diaries, etc.
Turn the logo into a personalized sticker to give your brand a lasting impact. Coming up with a great brand kit, a logo sticker with a great back story can be given to customers or placed on vehicles, laptops, etc., for promotional purposes. You may even cut the most complex designs and inner cutting of vinyl material in every form and size.
Customers can turn their favorite images into advertising sticks and use them for promotions. Most vinyl picture stickers are available and can be put on bowls, bottles, locks, laptops, a refrigerator, invitation envelopes, etc.
These are used for delivering the message to many people. Every bumper sticker is made of waterproof vinyl and may be fully customized.
Transparent Stickers are often used to promote branding, advertising, or events with water and oil-resistant stickers. Clear stickers can be cut in any form and can be UV-coated, mostly printed on premium weatherproof vinyl, to give more resilience to abrasion.
These are exactly cut to shape and can be fitted on any flat surface, whether interior or exterior. Die-cut stickers can be offered in different shapes, quantities, or sizes. The stickers are resistant to scratches, humidity, and sunshine.
Well, you could always buy some paper and use a simple printer to produce die-cut labels. However, if you want higher-quality stickers, you should set up a sticker design that makes long-lasting, high-quality stickers. You could think about integrating sticker designing software into your website to make your online studio outstanding.
Following that, you'd need to invest in a digital print and cut printer, which may cost you a few thousand dollars. You'd also need to buy unique stationery, protective sprays, and colours. If you find it challenging to handle large-scale production, you can outsource printing to a different company.
The sticker offers limitless possibilities for customization, allowing you to add customized die cut stickers printing in your offers because they can be used for commercial and personal branding purposes. However, before you do so, you should look at some of their designs and digitally produced samples. You'll be able to tell whether you want to outsource based on the quality and style of the production.
There are various methods for informing customers about a new sticker market. Aside from search engine optimization activities to improve your website's rankings, you can also organize trade events or open small retail outlets. Because many businesses sell personalized stickers online, you can do some research to figure out how you can stand out and be unique to connect with your target audience.
During the early phases of your business, you may also consider making a low-cost sticker product and giving it out for free. People will approach you if they enjoy the message your stickers represent or the artwork on the sticker. Following that, you can learn about their needs and offer them some samples. It is sure to bring you more and better business.
When it comes to making money, stickers are a lot of fun. However, you must know how to do it correctly. We hope this guide has helped you achieve your goals!
Have you ever wondered why the world's biggest fast-food brands, such as McDonald's, Wendy's, Pizza Hut, and Burger King, don a red and yellow brand combination?
Or why major tech brands (Dell, Intel, HP) and social network platforms (Facebook, Twitter, LinkedIn) have blue as their dominant color?
Color psychology assumes a prominent role in today's branding and marketing efforts for big and small brands alike.
The answer to why is a no-brainer - several studies have shown that as much as 90% of the decision-making process on the web is made solely based on the color of the website or product.
In fact, designers, marketers, and psychologists today work hand-in-hand with brands on researching, testing, and tweaking color choices - from logos and CTAs to branding and website design.
Yet, psychology isn't the only deciding factor in website design - some colors simply look dull, faint, or unprofessional on the screen.
Website design involves a lot of trial and error, but choosing the right colors can help you save time and cut your costs. That’s why we asked web designers from a top Miami web design company to help us outline the colors you need to stay away from in web design.
Despite the indisputable power of colors on the human psyche, some web design color choices may do more harm than good.
So, without further ado, here are the three colors to stay away from in website design.
Unless you've been living under a rock for the last few years, the dark mode is a hot design trend you've simply had to come across. The light-on-dark color scheme has swept through the designs of websites and smartphone apps alike.
Benefits such as prolonged battery life, reduced eye strain, and overall modern appearance made dark mode a household name. But how dark is dark mode really?
Dark-themed websites use tones of dark grey, rather than black, as surface colors. This is due to the dark grey's ability to express a range of colors, highlight shadows, and add depth to other website elements.
Moreover, pure black is overpowering - it creates a stark contrast and causes severe eye strain. Nothing is completely black, and therefore, neither should your website.
Subdued colors, lacking vitality and intensity, shouldn't find their place in your website's design. Although some might argue, these low-key choices help other colors and website elements stand out. However, pale colors actually create a washed-out appearance.
For example, bright blue or pale yellow oftentimes cause issues with hues of other colors, especially when the two are used as background. On the other hand, colors that lack vibrance and power can't be used as accents because they draw no attention from users.
They're attractive, vibrant, and eye-catching - but it's one of the design's cardinal rules not to use them on websites.
But why are neons banished from the web design world? Well, using them makes it seem as if you're trying too hard. Neon colors are not natural; they easily tire the eye and generally look unprofessional and childish.
If neons are your cup of tea, apply them to accent elements and details, never the background, titles, or text.
We've already established that colors are powerful and persuasive - if used correctly. You don't want to repeat the mistakes of many before you, so check out the three color combinations that don't belong on a website.
Check out the online presentations of some of the top website design companies - nowhere will you see a combination of two (or even worse, more) bland colors.
Besides a dull vibe, a possible migraine for the readers, and a very likely high bounce rate, a blend of bright colors will spoil your website's readability.
In other words, your readers may fail to discern the text from the background, and poor accessibility is a big no-no for your SEO in the eyes of Google.
Naturally, the same goes for combining two dark colors.
Now you're wondering - what about all the shopping websites around Christmas?
Well, it turns out that red and green cause deuteranopia, i.e., a type of color blindness that makes it hard to distinguish between the two colors. This happens when red and green are next to each other. However, popping another color in between should alleviate the blindness issue.
There's another reason why red and green are so disapproved of by designers. It stems from the now common usage of these two colors - yes and no buttons on errors, alerts, pop-ups. We got so used to red and green meaning confirmation and denial, that coming across them in a different setting may cause confusion.
Blue and pink, red and purple, or green and orange are some of the highly contrasting color combinations that create a sort of a "vibrating effect." The strong saturation of these color combos makes it painful for the readers to look at, as the letters seem to "glow" or "jump" right before their eyes.
The colors and color combinations outlined above don't work within a website setting for the following reasons: they hinder readability, are a sign of a bad style, and produce a poor user experience.
The power of color in web design is an under-researched and neglected area. But with the help of a professional, your brand can benefit from a strategic, thought-out, and examined use of colors on your website.
Mainly, the colors of your brand and website should be in line with your industry affiliation and client expectations. For example, a website of a children's playroom ought not to have blacks, whereas a financial consulting business can utilize blues to evoke confidence.
Try out different color matching tools, do A/B testing, but ultimately, if you yourself have to squint, zoom in, or double read the text on your website - there's an issue to address.
Colorful t-shirts on colorful background. t-shirt mock ups with five different colours. 3D illustration
You’ve settled on the business you want to start, and you know it’s a T-shirt printing business. Everything is set—funds and the equipment you need—and all that entails a T-shirt printing business. Almost everything, except that you haven’t decided on designs and colour patterns. In the T-shirt printing business, choosing colour patterns can be quite tricky. Not because you don’t know about colours, but mainly because you want to create your unique style.
But that doesn’t have to be the case. If you already have a background in the design business, you must have a feel for design, patterns, and colours. There’s something that excites you about making creative patterns and shades on blank canvases such as shirts. Even if you don’t think you’re quite there yet, this guide will help you make your designs stand out.
The Design Guide
The first step in designing a T-shirt is figuring out the goal of your creation. This will guide you decide on which designs are the most sellable. The design process has been simplified by the rise of reputable one-stop sites such as Tee Junction where you can easily customise your designs and see how they look on an actual shirt. Also, you can hire designers to help turn your concept from an idea to a sellable design. However, this may cost you extra, depending on the services you’ll need from them.
If you don’t have a goal yet, start by writing down what you want your design to portray. If you’re going to get the most out of a design, don’t rely too much on your personal preferences and get measurable market data. Notably, T-shirt designs, like any most fashion, moves with current trends. That’s why getting real data is important.
To help guide you actualise your T-shirt designs, here are some common themes from which to choose:
If there’s one fashion trend that’s taken the world by storm, it’s the customised fashion industry. You give customers the chance to get exactly what they want. It also guarantees uniqueness since everybody has a unique style. The age of internet shopping opened a door for fashion lovers to use reputable online sites to order customised T-shirts at affordable prices. People can use them for personal fashion or businesses can use customised designs to promote their brand.
Nature-inspired designs never get old. They symbolise the beauty of our surroundings and imparts a sense of serenity, growth, and renewal to most people. It can be anything from wild animals, landscapes, flowers, or butterflies. The good thing about these designs is they’re for all seasons and can attract a broad customer base.
These text-centric designs are a great way of conveying a message. Your theme could be inspirational quotes, bits of humour or wisdom, advocacies, or company mantras. By using different colours and visual effects, you can enhance the design to fit a particular market. This is suitable for fashion retail as well as company promotional branding.
They are creative, imaginative designs made to influence positivity and happiness. They can come in comic characters, vibrant colour mash-ups, and dazzling patterns. They are made to make people take a second look. They’re meant to influence a positive mood and can be used for fashion.
People use themed designs for various purposes. However, they are best used to promote events and conferences, parties, and celebrations. They can also be created around a specific niche such as sports, music, photography, etc. You can collaborate with event organisers to make T-shirts for their event or with organisations that need themed shirts.
The T-shirt design ideas are endless; and your creativity, audience, and current trends are great pointers when starting your T-shirt printing business.
The Colour Pattern Guide
The way you blend colours in your designs can influence the way people see your designs. There are basic techniques for colour combination based on the colour wheel. They can help create distinctive colour patterns that can make your designs turn out great each time. This is a breakdown of colours and how you can use them to make eye-catching T-shirt designs:
These are colours of the same family with varied hues, brightness, and saturation. Saturation is made by adding darker shades to the hue, while you make them brighter by adding white. This colour technique is suitable for a design for low-key customers who are only wearing the T-shirt because it looks good and not for promotional purposes.
The good thing about this is that it can be simple to make since you are only playing around with the same base colour. Monochromatic designs are clean and simple and are an excellent choice when you aren’t too sure about the colour patterns you want to use.
They are colours next to each other or colours in the same quarter of the colour wheel. They have a similar look, and the slight differences in the shades can create great colour patterns. If monochrome looks too flat for you and you still want to give your design some more life, then try analogous colours. To make the design stand out, don’t use even colours. Instead, use one dominant colour and then accentuate with the other two.
These are colours found opposite each other on the colour wheel. They make a great design when you want to attract attention to your T-shirt. It makes a good design for organisations or clubs that have a message they want to be noticed.
In this colour scheme, you create a design using three colours at equal distances apart from the colour wheel. The contrast isn’t as pronounced compared to complementary colours, but it offers a good contrast level, creating excellent harmony. It works best when you want to create a fun design such as a celebratory and party T-shirts.
Designing is an art. When starting a T-shirt printing business, put your creative foot forward and have fun with it. Don’t be afraid to break the colour rules a little and create something unique. This guide is just a guide on the basic rules that can help you start your T-shirt printing business on the right note, if followed.
Do you know that your choice of colours in creating a colour palette indicates the success of the message you are trying to communicate? Colours can appeal to the eyes and brain of your visitor so that they want to keep reading what you have to say.
Additionally, colours can revolt and repel the reader and cause them not to want to continue with the message you are trying to pass.
Therefore, the term colour palette is used in design industries to refer to a pre-arranged set of colours set on an agreed set of rules to be aesthetic and appealing to the user.
Here, come with us and show you how to choose the best colour palette for your game picture.
Choosing a palette colour for your game cover picture can be massive and challenging. It has to make the blueprint or product turn into something convenient for the user. Furthermore, it also has to make the viewer want to peruse what is inside.
Here are some of the most common colour palettes for your games cover picture.
Naturally, nature is beautiful, and its colour combinations are natural, beautiful and appealing.
The beautiful thing about a natural colour palette is that it is alive, and it keeps changing with the beautifully varied scenes the environment presents. You can see through the raindrops, a hillside, a serene sunrise or distant sunset. You can have a forest, a sunny desert day or a beach as the environment presents.
Each of these scenes has colours naturally arranged to bring about an appealing whole. All you have to do is borrow from nature, for your game picture cover is the best.
You will have the most beautiful arrangement for your palette selection from nature if you follow the design pattern for a game called Play with Pro in Warzone & Apex Legends.
Monochromatic design is easy to create because it doesn’t have many colours from which to choose. It is easy to use and lets the colours shine through.
Unfortunately, if not carefully organized, it will create something ugly and dull. When done professionally, Monochromatic gets the colours to speak.
Although if it is well done, chromatics is an excellent choice of palette for your games cover as it lets the colours speak to your visitor, so they want to listen
By contrast, analogous uses colours from both sides of the colour wheel with the primary colour in between. They express a feeling of cohesion and constancy in an outline. Therefore, your Games cover will stand out.
The hues are closely related and easy to work with because there isn’t much contrast. The distinction between them is communicated through colour shades to bring about one compatible whole.
Analogous colours can be very appealing and are easy to work with to bring harmony to your games cover picture and make your product unique.
Likewise, the complementary palette uses opposite colours on the colour wheel like blue and Orange. Professionally used, complementary colours bring about a sense of balance. It is an excellent choice for your game cover picture.
At the same time, opposites or complementary colours can be very appealing, especially when tints and shades are added to expound on the theme to make your cover picture unique.
Just make sure you don’t place them next to each other because they will cause eyestrain by their loud contrast!
Uniquely, triadic uses three colours from an equitant distance on the colour wheel: blue, yellow, and green. These colours make for a diversified palette with the broadest range of shades and hues. It will make your cover picture appealing.
However, a Triadic palette is not recommended for amateurs but for this designer who wants to experiment with colours and is ready to take time on it and bring out something special.
While using colour palettes, it is paramount to use the interior designer’s rule of 60%+30%+10%. This arrangement allows the colours to balance.
As a whole, this formula is meant to soothe the vision as it agreeably moves softly from one point to the next. It is also effortless to follow. 60% is your dominant colour and allows it to stand out.
30 % is the secondary colour designed to take half of the same space occupied by the primary colour. 10% is the accent colour. It’s designed to provide support for both the dominant and the secondary colour.
8% of men and 0.5% of people with Northern Europe Ancestry are colour vision deficient or wholly colour blind. Therefore, designers have to employ colour-friendly pallets designed to accommodate this class of people, otherwise known as CVD.
So, they have to use inclusive product design. Since you have to build a product for everyone, you can do this by increasing colour contrasts to become louder and more visible.
In short, a unique colour palette for your game picture is meant to make your product more appealing, more accessible to all site visitors. Your colour palette says a lot about whether your site visitors will come back.
Using the natural colour palette as the colours are already arranged aesthetically. Natural colour selection palette is your best shot at having a well-balanced picture and, at the same time, appealing.
You can also use professional colour palettes. You can do them yourself, or you can use colour apps to pinpoint a palette of your choice.
Furthermore, colour apps like Color Hunt, Paletton, Colosco and Adobe Kulur can help you create quickly or choose a palette for your design. You can also use colour blending like Color Scheme, Designer or Color Blender to blend colours into hues, shades and tints that compliment your design.
Give the right person the right camera, and they instantly become expressive! Photography is a timeless hobby, and a lucrative industry. Whether you want to take photographs as a fun extra-curricular activity or as a serious business, there are a few things you’ll need, and some things you’ll need to know.
Below, we explore the most basic elements you need to know. If you want to know more, even the most knowledgeable of us sometimes use the best cheat sheet for photographers.
This is short for "International Standard of Photography.” You've probably seen them on film canisters: 100, 200, 400, 800, etc.
In digital photography, ISO measures the sensitivity of the image. Digital film cameras normally take light into a lens and then convert it into a digital file; this is then loaded into the memory of the camera. The image sensor, the light sensor and the microSD card store the data that the photographer has captured. It is important to be consistent with your ISO settings, as it will help to maximize the quality of your prints.
If you’re a novice in photography, you can click here to know which apps have the best ISO features.
This refers to the number of small holes in a film or photo senso, or the amount of light allowed through a lens. When you have a bright sun in the distance and close your eyes, you are lowering the aperture size. As the aperture is closed, the rays of light are cut back to reflect and refract to a point on the image sensor. At that point, it is converted into an electrical signal, which is stored electronically and sent to the computer.
If you use a very wide-angle lens on a medium format camera or a telephoto lens on a compact digital camera, you will need to increase the aperture size to allow more light to pass through the lens. A narrow aperture allows less light through the lens but allows more light to be reflected and transmitted. On a compact camera, however, you can choose a wider aperture and get the same quality as with a telephoto lens.
Aperture is also a fundamental concept in digital photography, where a higher aperture means that more light is allowed to pass through a given subject. A large aperture makes light rays longer, allowing them to travel farther than shorter rays. Because the aperture in digital photography is fixed, there is no need to change the aperture size, so a wide aperture creates a softer, blurred background image while a smaller aperture creates a sharper foreground image.
There are many other factors that can affect aperture in photography, including the lens you use, the subject and the lighting conditions. Having digital tools can really help!
In general, when taking photos outdoors, it is important to expose the subject to the perfect extent. If the background is darker than the subject, or if there is not enough light, then the subject will appear black. However, in photography, this does not always mean that the photo has been exposed incorrectly.
You can combine exposure with white balance to make sure the subject is photographed to perfection. With the white balance, the camera automatically adjusts the color temperature of the camera's sensor.
Your picture quality will depend on how slow the shutter speed is. If your camera has a slow shutter speed then the pictures that you take will be darker, because as light passes through the lens of the camera, it will slow down when it gets too close. This will make the photos that you take when the lens slows down darker than those that you take when the lens is faster.
This is very important, because a lot of your picture’s quality is based on the lighting. If you are using a camera that has a slow shutter speed, the pictures that you take will be darker.
Lighting and Great Software
Taking pictures in natural light is often preferred but can sometimes be difficult due to the angles. You have to get your subject, whether it’s a sunset or a person, in a precise setting and angle. Most photographers have specific times of day they prefer to shoot.
With the right software, you can change the color of a person’s shirt, remove blemishes or wrinkles, and make use of various other great features. There are many which are offered in yearly and monthly price ranges, like subscriptions. It’s best to experiment with them before deciding what’s right for you.
Photography requires camera, lighting and a subject. You can have all the tools in the world, but the best way to improve is simple: take your camera and go get snapping.
Amy Montgomery is a blogger who has successfully made a name in the industry because of her ability to write informative pieces on photography, and travel. Most of Amy’s content on her blog are how-to tips as she aims to help readers enhance their photography skills, and encourage them to travel frequently.
Adobe Photoshop is a photo editing software that is used by many professional photographers, video game artists, graphic designers, and meme designers. You can use it for all types of image editing, right from minor edits to creating quality graphics. With it, you can bring ideas to life by magically transforming images.
It uses images editing features, a layer-based editing system that allows image creation, and multiple overlays that support transparency. One can also add shadows and other effects to the layers. It includes automation features that reduce repetitive tasks. The software gives a “Photoshop CC” option that allows the user to work on content from any system.
One of the biggest benefits of Adobe Photoshop is its ability to reframe your favorite photographs to make them look more attractive, beautiful, and flawless. Once you know how to do it, you can change the background color of any image in Photoshop using a very easy method. Let’s find out how to do it:
Open your image in Photoshop and then click on the quick selection tool and drag it to make the selection. Then you need to check for other details that you may need to fix. You can enter the quick mask mode and then use the brush tool to brush the parts of the image that you want to fix before changing the background. Once you have fixed everything, exit the quick mask mode. Then click on the fill or adjustment layer and select a solid color that will add color to the background. Next, change the blending option of the adjustment layer into the multiply, and your image with the changed background is ready.
Photoshop’s photo and backgrounding tools are tremendous and are designed for professionals who need all the bells and whistles for their flawless work.
Changing colors of objects is the typical use case for Photoshop software, and there are plenty of ways to do it. Let’s talk of some tools that can make the task of changing colors in Photoshop easy:
Colour replacement tool: It is the easiest and quickest tool you can use to make a color change in an image. The best thing about the tool is that it maintains the shadows and highlights of the original image so that the changes look realistic yet beautiful. Colour Replacement works by sampling the original colors and replacing them with the color you select.
The color range command: The tool allows you to select specific colors of your choice on the image you are editing. The user gets multiple options for making selections such as color picker, tonal selections of highlights, shadows, mid-tones, and skin tones.
Hue/ saturation: This command lets the user adjust colors in the photograph based on its hue, saturation, and lightness. Hue is the color; saturation is the intensity of color and lightness controls the brightness of colors.
Selective color: This tool allows the user to cross blend individual color channels using sliders with Photoshop. It is used to add hues to shadows, tones to highlights, and everything in between to give your photograph an in-depth detail.
Most physicians and scientists will agree that the human body is a complex system. And this is for good reason as it is an extremely well-organized structure comprising of cells that work collectively to accomplish a myriad of functions necessary to sustain life. To further put this into perspective, the human body is home to approximately 37.2 trillion cells, all of which are responsible for performing specific functions. Some of these functions entail enabling the body to absorb nutrients from food and then converting it into energy. As impressive as cells are when they work independently, they are even more impressive when they work collectively. For example, when cells in the body group together, it leads to the development of tissues. These tissues play an integral role in terms of developing and maintaining vital organs, some of which include the brain, heart, liver, and lungs. It is worth noting, however, that For cells to carry out these numerous functions in the body, they require help from the endocrine system.
When it comes to the endocrine system, the long and short of it is that it is a chemical messenger system comprised of hormone-secreting glands. For reference, the glands that make up the endocrine system include the pancreas, pituitary, thyroid, parathyroid, and adrenal glands. The testes, in men, and the ovaries, in women, are also part of the endocrine system. That said, when these glands secrete hormones, they enter the blood or extracellular fluid. From there, they begin looking for target cells that have matching receptors. Once found, these hormones will bind to these cells and dictate the role they are required to perform in the body.
To understand how all of this comes together, let's take a closer look at how human growth hormones (HGH) interact with cells in the body. According to data published by the Research Collaboratory for Structural Bioinformatics (RCSB), HGH, which is secreted by the pituitary gland in the endocrine system, targets fat cells to help reduce stored fat, promotes protein synthesis, regulates blood glucose levels. All of these actions are essential in regulating metabolism. The role of hormones secreted by other glands in the endocrine system is quite similar insofar as they target specific cells to carry out functions necessary to promote health and also sustain life.
Along with targeting cells to help regulate metabolism, growth, and even cell reproduction, human growth hormones are also essential in terms of cognitive function. For context, cognitive function is a term used to describe a host of mental abilities that enable individuals to learn, think, reason, and make decisions. One study, in particular, which was published by the National Institutes of Health, revealed that growth hormones (GH) coupled with IGF-1, also known as insulin-like growth factor-1, helps protect against neurodegenerative diseases, such as Alzheimer's disease. At the same time, these two hormones also have a positive effect on memory, reasoning, and other cognitive functions, according to researchers involved in the study.
For those who have spent any significant amount of time around writers, musicians, artists, and the like, you know just how amazing it is to witness their creativity on display. What you may not realize, however, is that creativity and growth hormones are interconnected. And this is because the pituitary gland, which secretes GH, is attached to the hypothalamus. For reference, the hypothalamus is located beneath the thalamus, the part of the brain responsible for relaying sensory information. This sensory information plays a role in the creation of novels, art, music, and much more among those who are exceptionally creative.
When it comes to sensory information, and the role it plays in terms of creativity, colors are a part of that equation. The same applies to emotions, stress levels, behaviors, and overall mood. For example, some studies show that when we observe warmer colors, such as red, yellow, and orange, in our environment, it can trigger feelings of comfort and warmth. These same colors can also serve as an impetus for feelings of anger and hostility. Conversely, when we observe cooler colors, such as blue, purple, and green, for example, they tend to have a calming effect. However, it is worth noting that these same cooler colors can also evoke feelings of indifference or melancholy. All in all, colors, along with GH and other hormones produced by the glands housed in the endocrine system, can influence not only mood but also energy. After all, if you're feeling sad, angry, or anything in-between, your energy levels will go up or down accordingly.
For all of the many miraculous things that take place in the body as a result of human growth hormones and their interaction with cells, it is worth noting that GH production naturally declines with age. To further illustrate this point, studies show that GH levels in men and women decline by 14 to 15 percent every 10 years after age 30.
For reference, at age 20, the pituitary gland secretes about 500 mg of HGH per day compared to just 200 mg per day at age 40. For this reason, many men and women develop a human growth hormone deficiency when they reach age 40. Here you may find a report of how effective hgh can be for men over 40. Fortunately, there are FDA-approved medications and dietary supplements that individuals can take to boost low human growth hormone levels. These medications and supplements help normalize Growth hormone production while resolving many of the unpleasant symptoms associated with an Human growth hormone deficiency, including memory problems and stunted creativity.
In summary, HGH, much like the hormones produced by other glands within the endocrine system, play a significant role not only in our physical health but also our mood, emotions, and overall psychological health. That said, if you’re over the age of 40 and suspect that you have an HGH deficiency, it might be in your best interest to schedule an appointment with an endocrinologist as soon as feasibly possible.
So, you've come to the point in your company branding efforts when it is time to choose the best color scheme for your business logo. Or you will be the designer of that logo, piled up with tons of logo designs, colors, and elements your client finds inspiring. And endless possibilities can oftentimes lead to counter effect - a pile of crumpled papers tossed around the bin. That's why we present you with an ultimate guide, drafted by an expert logo design team, to the best color for logos in 2020.
You may be asking yourself now "Why should I care? My logo is not important, what I sell is". And not to forget the designers who sometimes give in to the wishes and behests of their clients, contrary to their own opinion. Limitless options make it easy for both sides in the process to lose track of fine logo design practices. However, there's one thing to always bear in mind - logo is not merely a necessary illustration, it is your signature.
With now pretty much every industry niche being quite saturated, it has never been more essential to make your business stand out among the competition. Spot on branding is crucial to the success of your business, and it all starts with a fabulous logo design.
The colors you choose for your business logo will be the building blocks of your future corporate identity. Therefore, in designing a logo you have to consider the message you wish for the logo to convey, as well as the psychology and the meanings behind different colors.
In response to us being visually bombarded via the Internet, television, or physical ads such as billboards, graphic (and web too) designers have, in the last couple of years, shifted their art towards a more minimalistic approach. While there are pros and cons on each side, the answer to whether or not your logo will be colorful, monochromatic, or black and white lies in your business niche.
For example, a children's toy store or a doughnut shop rely on attracting their customers using colors. Thus, going with a black and white logo would be a complete flop. On the other hand, businesses who wish to portray professionalism, expertise, and elegance should tone down their color choice. Here, a monochromatic or a black and white logo could prove to be a success.
Opting for colors will bring vibrance to your logo, highlight your brand's message and strength, and ultimately, evoke emotions in potential customers that will lure them to convert. Another benefit of going with a colorful logo design is enhanced recognition among your audience. We all undeniably know the brand colors of Coca Cola and McDonald's. Outstanding color choice and powerful brand message can do wonders for your business.
There's a saying in the graphic design community that says that the logo is good only if it works well in black and white. If the logo remains effective, memorable, and associative to your business even after stripped of its colors - know it's a winner.
However, even if you go for a logo with colors, you'll still going to need its black and white version for various purposes, such as scanning and faxing, partnerships and collaborations, or printing special products.
Colors or not, it all boils down to the emotion you want people to feel when looking at your logo. And that's where color psychology comes in.
The impact of colors on the feelings and behaviors of humans has been, for decades, in the spotlight of numerous psychological research. Surely, personal preference, context, earlier experience, and culture can affect the varied interpretations of the same color. Psychological research have, nevertheless, proved the existence of general connotations related to different colors.
White, for example, in the Western world symbolizes purity and innocence, whereas on the East it signifies mourning and bad luck. Moreover, a single color can sometimes represent conflicting ideas, such as red which is being perceived as both the color of love and aggression.
Understanding the implications and psychology behind colors can help you make the best decision for your company branding. Thus, let's dive into the meanings of colors and emotional responses they prompt.
If you're looking for a powerful, energetic, and passionate vibe for your logo design, red is your go-to color. The most attention-grabbing in the color wheel, red is intensive and exciting. It symbolizes love and romance, but also anger, blood, and danger. Red is shown to increase heart rate and blood pressure, which is why it is wonderful for the shopping and food industry. However, if you're aiming for a more professional, mature, and classic style, red may not be the best choice.
Professionalism, wisdom, trustworthiness - this is what blue stands for businesswise. If you aim to evoke the sense of dependability, stability, and reliability in customers, blue should definitely be your choice. The color of oceans and the sky, blue signifies authority, calmness, intelligence, and spirituality. Considered rather conservative, blue is unsurpassed for any business where honesty and trust play crucial roles - economy, law, medicine, transportation, technology, etc. Conversely, blue rarely appears as the color of food in nature, so it shouldn't be used in the food industry.
Green is an amazing choice for the food industry, primarily for organic, natural, and fresh products. It doesn't put a strain on our eyes, which is why it is perceived as calming, and thus a suitable color for environmentally-friendly products. Besides, green is, especially in the US, the color of money, but also the color of growth and health.
A warm, happy, and optimistic color that stimulates the mind, increasing logical and analytical processes. Although it symbolizes open-mindedness, luminosity, and cheerfulness, too much of it causes feelings of anxiety, fear, and self-criticism. Yellow keeps people moving, therefore, choose it wisely where you want your customers to move. Adequate uses of yellow are fast food restaurants, outlet stores, and entertainment businesses.
Darker hues of brown stand for seriousness and trust, whereas lighter, earthier tones signify friendship, warmth, and nature. It's a mature and reliable color that shows off the strength and comfort of your business. This color is a fine choice for any outdoor, farming, nature activities.
Taking the best of both worlds (red and yellow), orange stands for socializing, optimism, and self-confidence. It sparks motivation, creativity, and joy for life, making us talk and spend more. This is why orange is often a choice of restaurants, travel agencies, and children's toys.
Sexy, rebellious, powerful, sophisticated - purple color is not for just any business. As it symbolizes extravagance and wealth, use purple if you're aiming primarily more well-off customers, lovers of antique, handcraft, and especially women.
Prosperity, abundance, and wealth are what the color of gold is made for. Similarly to the purple, gold should be used to symbolize money. Gold is magnificent for marketing and packaging, however, it tends to look khakiish when used on websites – a fact to keep in mind.
Conservative, long-lasting, and classical. Gray is a great choice for tech, legal, and financial industries as it implies reliability, endurance, and security. However, certain hues of gray may look dull and lifeless.
White is the color of purity, innocence, fresh beginnings, and blank slates. Black, on the other hand, symbolizes strength, formality, and sophistication. Used separately or together, both colors are majestic for any business trying to look sleek, modern, and classy. They're elegant, luxurious, and sophisticated. Moreover, black and white complement all colors, in case you opt for tweaking your logo design sometime in the future.
Less is more - and it's definitely true when talking about color combinations for logo design. Besides, it's an excellent idea to keep it to two to a maximum of three colors for your logo. Anything above that will look exaggerated and complicated.
As we've already mentioned before, black and white is endless color combination. However, they may not always the best fit for your business niche. Still, if you're aiming for a moderate vibe of your logo, a monochrome color scheme could do the trick. Monochromatic schemes use only one hue but can use various shades, tones, and tints of that hue to create the cleanest, simplest, and most memorable logo design. PayPal, Apple, Nike, and CocaCola are only some of the companies known for their amazing monochromatic logo color schemes.
The two-color combination is probably the color scheme most used for logo design. The industry standard, a combo of two colors creates an eye-catching effect. Some of our favorite two-color combinations are:
For a three-color combination, we suggest consulting a color wheel and trying out analogous or triadic color schemes. The first uses colors that are adjacent on the color wheel, creating a harmonious feeling pleasing to the eye. The latter color scheme uses colors equally spaced around the wheel. Triadic combinations of colors are orange-green-purple or red-yellow-blue, used by Burger King.
Your logo is the starting point for the entire branding process of your business, and thus, the color scheme you decide on for the logo design will transfer to every piece of your corporate identity.
An exceptional logo is memorable, distinctive, appropriate, and ultimately simple. Its elements should tell the story of your brand, and its colors apprise the message and evoke the feelings you wish your clients to have when interacting with your business.
Black and white are eternal classics and a principal square one for assessing the efficiency of your logo, but going colorful benefits you in terms of provoking a wide range of emotions in your potential customers.
Colors of your logo are a powerful tool that will enable your brand to leave a lasting impact that creates a more substantial connection with your audience. Therefore, take some time to consider what each color says about your brand, try out different combinations, and reach out to an experienced graphic designer who will assist you in making the best color choice for your logo.
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