Call it pastel pink, salmon rose, peachy blush or flamingo cerise, the verdict is in: Millennial pink is – still – the color of the moment. Try as they may to unseat it, this color isn’t going anywhere.This sweet, candy-like shade is not really a newcomer on the color trends scene – in fact, it’s been around for the better part of the decade. From rosy packaging to pink sunnies and trendy drinks and from bling to runway trends, Millennial pink is everywhere – and it shows no signs of slowing down.
Pink Is IN: The Beginnings
Back in 2015, Pantone announced rose quartz as one of the two colors of the upcoming year – with serenity, aka chalky sky-blue being its co-lead. Arguing their choice as 'society’s understanding of femininity… changing the way people think about the female experience”, Pantone definitely boosted the popularity of the shade. But by 2015, Millennial pink was already the hottest shade around – and some say it all started with Paris Hilton’s love for the shade in the early 2000s.But not all agree and other sources associate the origins of the pink movement with Tumblr’s pink-everything aesthetic. By 2016, major brands were designing or packaging everything pink: from Diesel's Spring 2016 ad campaign to Glossier’s new product range, the color was already on top.
Pink-Infused Fashion Trends
From the hottest catwalks of the world to the red carpet, Millennial pink is everywhere. And when it comes to garments, the famous shade features a wider range of tones, from the softer, pastel ones to brighter, candy-like hues. Millennial pink has been a staple at New York Fashion Week for years now, where collections from Rebecca Minkoff, Anna Sui, Reebok, Club Monaco featured the shade extensively. Another group .that totally embraces the femme shade: fashion bloggers, who rock the shade on repeat, both as a statement shade (in its hotter versions) and as an elevated, luxe neutral.
Jewelry Trends: Rose Gold Takes the Lead
Blush shades of pink have been slowly and steadily taking over the latte and hazelnut hues and gaining a place as veritable neutrals. And the same thing is happening in the jewelry niche, where rose gold jewelry has been slowly taking over the classic white and yellow tones – especially during the hotter seasons. From dangly earrings to lariat necklaces and stackable rings, rose gold is totally trending. The reason? The simple fact that no other shade looks as good on sun-kissed skin as rose.
Pink Sunnies, Bags and Heels
The color of iPhones and Acne Studios' shopping bags is also scoring big in the accessory department. While a while ago, golden pumps were making a sparkly splash, these days; it’s all about those rosy heels with high levels of luster. Joining the pink club: the trendiest sunnies, with the IT celebs rocking the rosy-shaded shades on their pap strolls. Pink backpacks, pink totes and blush handbags have become staple rather than statement pieces, since the shade can definitely double as a neutral.
Rose-Hued Gems and Pearls
Say goodbye to classic whites and welcome the sweet shades of pink when it comes to updating your jewelry collection. From rosy beads to pink pearl stud earrings and peachy salmon gemstones, the trend knows no bounds. Whether you’re on the market for a pearl ring or a gem necklace, embrace the seductive, fun and saccharine shade of Millennial pink.
Next in Line: Millennial Lilac Is the New Pink
According to various color forecasters, Millennial pink has already peaked. And the next iconic shade in line is either hot, 90’s pink or soft and mysterious Millennial lilac. But even if you’ve upgraded your wardrobe with an excessive amount of candy pink pieces, no worries – as this sweet shade and its purple cousin look like a trendy unicorn-like dream when combined.