RAW COLOR - Design

RAW COLOR - Design


The work of Daniera ter Haar & Christoph Brach, who have become better known by the name of one of their projects, Raw Color, is highly prismatic, covering the spectrum between art, design, photography and color research by mixing the powerful colors of vegetables, innovative color harvesting processes, with unique applications for print and textiles. Each project is created with an astute design sense and captured with stunningly composed photography.

The Eindhoven, Netherlands based team uses color as the 'connection between their different practices' posing questions like, 'what is the nature of a color and what is the connection to its physical state?' This post focuses on their design work. In a pervious posts we covered their research on vegetable pigments, and in an upcoming post we will cover their use of photography.



This is Basic

Planes, shadows, hues and reflections are subject of this research. For this study we have chosen for paper because this material has all appropriate qualities we were looking for. Paper is both flexible and stiff , it has colour, structure, it reflects and absorbs the light. Besides that it is one of the most natural materials for us to work with. By means of folding and cutting two-dimensional sheets are transformed in three-dimensional shapes, that form abstract images and shaded illusions.

The series of posters is part of the installation 'This is Basic'. The big pop-up shapes are triangles, circles and squares, by unfolding the poster the shapes open up and become three-dimensional. This transformation highlights the effect of shadow and reflection on the surfaces and shades.

The series is limited to 8 basic colours, both used for the shapes and the background, that makes 192 possible combinations. For those who are interested, they are for sale!

The booklets were sketches and starting point of our research at the same time. They are based on paper planes, their relation and interaction with each other. The contrasts of cut paper planes form new compositions every time you turn a page.


StrijpX

StrijpX is a design platform established in Eindhoven, showcasing emerging talent in product, fashion and graphic design. The core of this visual identity is the special developed dessin, composed of geometric shapes relating to the letter X. Every layer makes efficient use of the C,M,Y based offset printing process. During the printing the colours are turned on and off to reach a maximum diversity of transparencies, overlaps and colour combinations. The four basic combinations were created in one print run, C/M, C/Y, M/Y, C/M/Y. All on papers from 90, 120 and 250 grams. The offset printed sheets are finalised by a black information layer, adding the specific information of every exhibition. The black is added by the usage of silkscreening, hereby the C,M,Y,K is completed.


Keukenconfessies

For the food design studio 'Keukenconfessies' we searched for a mixture of moods, prints, colours and printing techniques. We were asked to design a ‘logo’ that could change, for this we came up with different, independent shapes coming from food and cooking, some more abstract then others. With these shapes you could mix endless combinations. For the business cards we added a stamp layer, to make the identity a bit more rough and playfull. The identity is based on a simple and strong shape language. For the typography is chosen a black and bold lettertype, it gives a robust feeling next to the colourful shapes. For all the printed matter we used uncoated paper. The stationary paper is only printed on the back site, here the overview from all illustrations are visible, in this case they can use the paper for different occasions.


Other Design Work

kunstlicht grafiek

 

 


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7 Comments
Showing 1 - 7 of 7 Comments
these are pretty cool
I LIKE~!
I love how minimalism is used by thinking outside the box ^^
They look great. Love them.
love paper as an art medium. really cool!
มันสุดยอดมาก
Super cool !!!

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