Welcome to our web color community. Here you'll find the latest web-focused Palettes and Patterns, as well as Blog, Trends and Forums to help guide your next web design project.

Channels»Web»Blog

Daily Posts. Colorful Ideas & Inspirations.

Our team of writers brings you daily trend coverage, new products, inspiration, information and fun ideas. With an archive of more than 2,166 articles, you're sure to find something you love. Or if you have a great idea, let us know!

Top 5 Online Video Editors


If you are not a professional video editor, you might find high-quality complex editors for movie makers a bit overwhelming. If you need to make a short trailer or your promo video, and you are looking for a simple, free and quick solution, then it is great news for you that there is some great video editing software online. Here, we are suggesting our top five choices.

 

top free online video editors

 

 

 

Movie Maker Online is a very simple and elegant solution, easy to use by the "drag and drop" principle. It offers you a choice of filters and effects to edit your footage, as well as a library of audio samples and images that you can use for free.

 

The downside on Movie Maker Online is that it runs on ads, which might be annoying, especially as it requires from you to disable your ad-blocker.

 

 

 

This is a super basic editor, which you might use for trimming and cropping your video, as well as to adjust brightness, color balance etc. Specific for Clipchamp is that it edits the video file directly on your computer, so there are no limits in file size and no need to upload anything online.

 

Clipchamp offers you the free, premium or business plan, depending on how fancy your needs are.

 

 

 

WeVideo is among the most popular ones out there, as it is so easy to use that you can edit videos directly from your phone. Its interface is very elegant and it lets you do fancy experiments such as voiceover, animation, and others.

 

WeVideo storages your footage on the cloud and free version allow up to 1GB and videos of 480p resolution. Free WeVideo, when downloaded, leaves a watermark in the corner of your video.

 

 

 

This lovely platform helps you not only to edit your video, but also to understand it better. It will give you a detailed analysis of the resolution, frame rate, codec, and bit rate. It also saves your video in any format you prefer.

 

The downside of this platform is that supports about 600MB of footage, so this gives you a lot of freedom with short videos.

 

 

 

This powerful software is going to charm you with a great design and how quickly you will learn your way around with it. Just upload your video, add the soundtrack and you are good to go for your social media followers.

 

How did you like our choice? What is your preference? Tell us in the comment section below.

 

Author:

Nina Petrov | @fusion_writer | www.ninapetrov.com

 

Read the full post

How to Design Creative Websites


A huge part of what makes a web designer so essential is their ability yo create something that is truly distinctive and engaging. With the likes of WordPress, Wix, and Squarespace available, website designers really need to dig into their creativity to give their clients a unique product. To do this, consider the following strategies:

  1. Use Color to Unify Your Website

Many people are too afraid to venture outside the traditional black and white when designing websites. While there is nothing wrong with that, anyone hoping to take their creative designing to the next level should try using a bit of color. When used properly, color in website design helps to improve flow and cohesion.

As users look through the website, the color or colors used will help to guide the user's eye to wherever you want it to go. This engages the visitor, keeping them interested enough to keep searching through the website. Additionally, designs that use colors that complement other elements of the website allow for a cohesive user experience by creating a sense of flow throughout the entire site.

  1. Embrace White Space

Just as intentionally using color is part of creative website design, so is using white space. Instead of going out of your way with other design elements to make sure the site is filled with attention-grabbing content, consider using white space to emphasize the simplicity of everything else on the site.

This extra space won't make your website seem empty; it will improve readability and help to prioritize content. Moreover, it gives the website a cleaner and sleeker look, something that most users appreciate when they visit a site.

  1. Curate the "Look"

The most creatively designed websites have stunning visuals. By better curating the visuals, style, and other design elements used on the site, you'll ensure that the website stands out from the competition. As you work to create the right "look" for the site, avoid any content or design that disrupts the flow of the site.

When working on the visuals, don't hesitate to use web design tools like AdobeXD to keep things as efficient as possible. This will allow you to seamlessly converge your web designs from programs like Photoshop and Illustrator, making the prototyping process that much simpler.

  1. Simplify the User Experience

There's nothing as aggravating as trying to navigate a website where the designer hasn't taken the time to simplify the user experience. These websites may be slow to load or have far too many pages, making it difficult for the user to find what they want. Confusing navigation on sites often signals that the designer didn't spend enough time designing their site. In addition to this leading to a poor user experience, it can also turn your client off completely.

Instead of making your website design a free for all, keep the user experience in mind. Look for any way you can streamline content, create a navigation hierarchy, and develop responsive design that allows for a similar user experience when switching from one device to another.

  1. Opt for a Longer Homepage

The strategy of having a longer homepage will help to keep the user engaged, as this will improve navigation. With all of the essential information readily available, users will be less likely to leave before they have found what they were initially looking for. This homepage navigation list should include any of the basics that first time visitors would be interested in.

Consider using the following:

  • Intro Video
  • Product Features
  • Description of Services
  • Case Studies
  • About Us

These basic sections are generally what all visitors look for. Having them front and center will streamline the user experience, making things more efficient overall.

Designing engaging websites is all about finding the most creative ways to interact with users. By keeping this guide in mind, you'll be able to design websites that are both captivating and intuitive enough to keep clients happy.

Read the full post

Choosing The Right Font


One of the biggest challenges in designing a brand, for me, is without a doubt - choosing the perfect font. We get on well in terms of shapes, colors, intonations, volumes, images to back up our brand, but we often underestimate the role of fonts in our presentation of ourselves.

 

And when we get to it - the step often seems impossible to finish. There is an absolute infinity when it comes to choices we are offered, and even then we trouble even selecting the right type of font to begin with. Why are some fonts better than others, some more expensive, and what do they really say about us to the large audience - that is what we will try to reveal by observing these four types of fonts.

 

Serif

 

Serif stands for a bit conservative and traditional font type. It is frequently appeared in newspapers and books, while designers seem to avoid this type of fonts because it is not the most readable one. This, however, was an obstacle that high quality screens easily overcame, bringing serif back in the game. Serif font is easily recognizable by its divots on the end of the letters. These can be different from font to font, and although serif is more readable on the screen, it is not nearly as used as the sans font types, or their hybrid sans serif.

 

This font is best used for the body of the text, good to pair with a sans serif font, and not recommended in large amounts - except if you want your text to have that old-fashioned look.

 

Sans Serif

 

Sans serif is a much simpler font type than serif, and this doesn't make it dull - it rather gives it the elegance and sense of fashion, and there is a lot to experiment with these fonts. There is a reason why this font type has been dominating the visuals online, and this is mostly because of its simplicity and the fact that it is super easy to read. With different fonts from this type you can make any statement you'd like - there are tall, thick, stretched versions of the fonts among which you can find the absolute perfect one for your brand. Even when we are talking about a font of this type that is often used, you can most certainly still match it with your identity.

 

It is great for the text body, but also for your brand name. Take precautions when choosing very thin or tall fonts, because of its readability. Best part about this type is that you can match them with any other font type you choose. My personal favorite from this family is Roboto.

 

Script

 

Now, this font type gives you the chills as if you have just received a hand written letter. And just like a real letter, besides the emotion flow, they are very difficult to read. This is why these fonts are the least common in the design world. The impression this font is giving to the reader, and the emotional connection it is establishing, may often come across as a feminine writing style. But, nonetheless, this font is also messy and it is not recommended to be used in a text block.

 

old type

 

It makes good few words, titles, brand names (arts and crafts frequently rely on these fonts), it gives your website the special ingredient. It is well combined with sans serif, just like the others.

 

Slab

 

Emerging from a serif typeface, slab has become an independent font type, referring to any other type with powerful thick stroke weights on the letters. This font type came in well when it comes to big headlines and this typeface is your expert on getting attention and focus of the consumer. In small amounts, this font is perfect for advertisement, but also for the news headlines - it shouts out the message and it sticks with the readers.

 

This aggressive approach is your choice if you are dedicated to marketing of your product/brand, and seeking to attract more consumers and attract them fast. These funky fonts can be used nicely in design when combined with photos - they are bold and there is a lot of space to be filled in the body of the letters. They are well combined with sans serif or serif for the text body.

 

 

There are four main types of typefaces, and they work best together if combined well. It is important to think about combining two different font types - one for the headline and one for the body. This achieves a great effect of highlighting the important headlines, but it is not confusing for the eye as they are not similar, not from the same family of fonts. My personal advice would be to figure out which body type you would like to have in your text, and then go from there - find another typeface that will match your base font. Now, these recommendations, rather than rules, are here to guide us into the right direction, where we can experiment and discover ultimate perfect combos ourselves. Enjoy!

 

What are your favorite font combinations? Tell us in the comment section bellow.

 

Author:

Nina Petrov | @fusion_writer | www.ninapetrov.com

 

 

Read the full post

2019: New Year Resolutions for Designers


Ho ho ho... There goes yet another year of hanging out with us here at COLOURlovers.com! We do believe that this year will be even more awesome and full of breakthroughs in art and design. However, another year is an opportunity to work on ourselves and take the future into our own hands. Today, we are looking at the New Year resolutions a Colourlover would make.

 

This year I will...

 

  1. Learn something new out of my comfort zone

 

The world around us keeps on spinning and technology surprises us every day. Soon, robots and flying cars will be something we can all enjoy; but until then designers can take a great part in shaping this new world. Follow the trend of designing virtual reality, print your ideas in 3D, enjoy limitless opportunities to create and inspire millions of people worldwide.

 

  1. Balance work with my social life

 

We are quite busy little bees, aren't we? Freelancers are often known for taking on too many projects, getting overwhelmed and exhausted at times. As much as we love what we do, our creativity needs some time off, to bring even more enchanting ideas to the table. This, as well as the fact that humans are social beings, is why we need to spend more time relaxing, with friends, live. Our computers are becoming our best friends, and as much as the relationship with a machine seems easier, we all need human factor from time to time. So make that time.

 

 

A WOMAN WITH SHORT DARK HAIR READS A NEWSPAPER

 

  1. Stop procrastinating

 

Sure, procrastination is our ally when we are in the creative industry, but think about how less stressful it would be if we'd replace the time we spend doing nothing (nothing means Netflix, overeating or another season of "Friends", again), by doing something actually meaningful for ourselves. Maybe it is not just about not procrastinating, maybe it is about making that procrastination useful to our minds and our bodies.

 

  1. Only choose the work I really want

 

Sadly, humans often seem like money making machines, always wanting more and never catching a breath. Choosing to do the work you actually enjoy will help you increase the quality of your work, and make you better paid at what you do. You can replace quantity with quality, and make the same amount of money by doing less. Only thing you need to do is dare to do so.

 

  1. Organize myself better

 

Yes, I know, despite all the apps and calendars, we always seem to lack time. This is one of the burdens of living in a century with constant flow of content - too many events to attend, skills to learn, deadlines to meet. Maybe rather than trying to squeeze it all in into one perfect schedule, we should prioritize better, ask ourselves what matters to us and why. This will help clear out our to-do lists from everything we don't actually enjoy that much.

 

  1. Be optimistic even in a plane crash

 

You know the feeling very well - the whole world collapses around you, it seems like you can't get anything done in time, stress is turning you into a neurotic cookie monster who didn't sleep for days. It would be nice to take this chance and get a clean start by remembering how all those groundbreaking situations ended, and so will all the next ones.

 

  1. Play more, create more

 

Ever since we started seeing it as work, we experiment and play much less. It's good to remind ourselves that we are still artists, and we should goof around more, developing our craziest ideas, for ourselves and nobody else. Use this resolution to truly get out there, meet other artists, take a brush and a pen into your hands again, play like a child and let the creativity that changes the world come outside of your inner child.

 

  1. Travel for inspiration

 

Art residencies are perfect if you are looking to take time-off to discover something new. Get inspired by another culture, new food, different fabrics, colors and patterns; get inspired by new languages and art forms you've never seen before. Let yourself be amazed by a new continent, astonishing nature, exotic music and dance styles. Hitchhike, drive, fly. Fall in love. Create a network of people whose work you appreciate. Just take your time being a digital nomad for awhile.

 

 

2019 is the year in which we challenge ourselves in every aspect. This is the year to decide whether we will try to keep up with the rotation of the Earth, or join the movement and spin it with our astonishing creativity and humanity. This year is about being bold, breaking the borders we've created, and changing the history of mankind forever. Learn a new programming language, visit a new country, and try another art form.

Remember, you are the change you want to see in the world.

 

Happy New Year!

 

COLOURlovers team

 

About the author:

Nina Petrov is an activist, poet, performer and mathematician. She communicates with the world mostly through words, movement and equations, but sometimes also by speaking very loudly. The only truth she could say about herself is that she keeps changing every day, never stops learning and interacting with her surroundings.

 

Read the full post

Printing low resolution photos


Have you ever thought about bringing your favorite artwork out of its digital form, print it on a large canvas and frame it in your living room? Or maybe you are redecorating and you want to be a courageous designer and arrange the colors on your walls with style and good taste? Before you start choosing the perfect images to print, here is something you should bare in mind.

 

Most designers and photographers know how difficult it is to work with low resolution images. Sure, the resolution such as 72 pixels per inch is good enough for the screens of our devices, but when it comes to enlarging the image for printing, low quality can be quite an obstacle.

 

 

printing images

 

Most images we see on the web are 72 ppi, usually because they are "lighter", they don't take up much space, which is handy for fast loading. But, if we enter the world of canvas prints, stretching the image onto canvas is making every single pixel visible, which is why recommended size of the image for printing is 150 ppi or 300 ppi.

 

Even though printing your photos from Facebook in good quality might be difficult, it is not impossible. Designers use different tricks and effects in Adobe Photoshop and other designer programs, to offer solutions to this challenge. Sometimes, even the poorest quality image can look like a masterpiece in the hands of professionals.

 

printing low quality images

 

CanvasPop is dedicated to produce highest quality canvas prints. Their team of designers is passionate and talented to work with your custom resolutions and create the hottest canvas to frame on your wall. Even though printing low resolution images is possible, it is still recommended that you try to find this image in a larger resolution. Some websites have an option to view the image in its original size, so make sure to pick the right one for printing.

 

With Christmas behind us, the hype of celebrating the beginning of 2019 is growing, and maybe the perfect present for somebody you love is to give them what they love. Printed. On a large canvas.

 

Happy holidays!

 

About the author:

Nina Petrov is an activist, poet, performer and mathematician. She communicates with the world mostly through words, movement and equations, but sometimes also by speaking very loudly. The only truth she could say about herself is that she keeps changing every day, never stops learning and interacting with her surroundings.

Read the full post

The Vast Rewards of Owning Your Very Own and Personal Koozie


Originally designed to thermally wrap a beverage, this increasing trend of custom koozies serves even more ingenious purposes. With today’s market rapidly expanding, it becomes difficult to satisfy the expectations of your guests, clients, or even family members. Our customizable product will fit your needs no matter the purpose.

  • Represent your brand in purple fashion

If you are ready to take action aimed at building your company’s image and developing or expanding relations with clients and contractors, purple Koozie reflects professionalism and elegance. Putting aside the value of publicity, personalized gifts effectively present your company in a fashionable and expressive way. Your logo on a trendy, colorful, and shapeful Koozie will speak for itself in a variety of places, spreading the company’s eloquent message across the nation or even globally. Company’s gadgets tend to build the brand’s image, increase the probability of recommendation, and they testify to the stability and professionalism of your business. This commitment can bring very valuable and long-lasting results and relations. It’s your chance to shine!

  •  Advertise with a green Koozie

When we talk about personalization in marketing, we must remember that the gadget is an extremely accurate method. A personal relationship with the brand that is being built when the gift is received is stronger than with most other advertising tools. Our custom Koozies make ideal candidates for promotional purposes: there is a wide spectrum of opportunities, places, and events in which they can be used; emotions that accompany the moment of receiving a gift “ignite” the effect of reciprocity; green Koozie is a perfect way to demonstrate creativity and ingenuity of your brand and its people - the color translates into the movement. This hot item will make the best offline advertising tool, whether it is to market a desired product or the company itself.

  • Koozie White or Black Party Favors

When organizing a party or any type of celebration, it is worth remembering to thank your guests for coming. Spoken appreciation is always a good idea, but increasingly we turn to delighting and creative favors that our guests can take home. With our black or white custom Koozies, you will deliver three perks in one single item - the practical advantage of thermal insulation of our Koozie, a way to express your gratitude, and a personal and unique message designed specifically for that one person. Of course, keep in mind that our Koozie changes colors with changing theme of the party.

  • Politically Correct Red Koozie

There is no need to use bizarre or extraordinary ideas in the political campaign. What a better way to reach the audience than the custom-made and loud Koozie with a message that will stretch throughout the nation? Giving away printed beer sheaths will serve campaign’s purpose and attract voters. Through our red Koozie, you may display your vision in the unprecedented way. In addition to spreading your philosophy, ideas, and memo, let’s not forget about the convenience of owning a Koozie - the benefit of surviving indoors or outdoors with your hot or cold beverage.

Where can I get my personal Koozie?

With suppliers widely available, it is not difficult to find the product you are looking for. However, with such enormous amounts of resources, the quality is often questionable. Express Imprint delivers high-quality Koozies with your very own unique design, therefore we highly encourage you to put trust in the company that ensures your satisfaction.

Read the full post

The palettes of 2018


Being creative is hard work. Creative block is real! As an artist, you need to practice and motivate yourself daily. But when putting colors together is something that you love, it comes natural. Right?

We thank the community here @Colourlovers for being so supportive and accepting and for coming up with amazing color combinations this year.

Let's check out the palettes that marked 2018 and give a big round of applause for the authors.

colourlovers palette of 2018 colourlovers palette of 2018 colourlovers palette of 2018 colourlovers palette of 2018 colourlovers palette of 2018 colourlovers palette of 2018 colourlovers palette of 2018 colourlovers palette of 2018 colourlovers palette of 2018 colourlovers palette of 2018

Which one is your favorite? Can you decide?

Read the full post

Best Christmas Card Designs 2018


If there ever was a perfect time in the year to show to your customers how much you care, we couldn't imagine a better holiday than Christmas. Aside from showing gratefulness, Christmas is the time of the year you should invest all you got into astonishing marketing, and spend the rest of the year watching how it paid off.

 

There are infinite creative possibilities to boost your market and reconnect to your old customers; one could really go wild with ideas. Although, whatever we come up with, nothing really shows care and dedication as sending Christmas cards. This is a very elegant, classy way to send best wishes to your mailing list, and you can rest assure that everybody will love it.

 

Following the cozy holiday spirit, Colourlovers are looking through the most personal, stylish designs for Christmas cards, which famous brands prepared for 2018.

 

1. Unique snowflake

cards

find project here

This year, Ideas Factory decided to send Christmas cards to its clients with a personal touch to each card. They developed an app which draws a special snowflake generated by the input which is mathematical value of the clients name.

 

2. Wrapped up present

christmas card

find project here

Alexander Boys from UK created something much more fun than the card - their card is a model for a 3D decorative box with a vintage bicycle design, and instructions for folding. This is a present for them, which can be used to wrap a present for you.

 

3. Handmade with love

christmas card

find project here

The designer Laura Louise drew her Christmas cards by hand, which is an intimate gesture, although not very practical if you are making an effort for a large number of people. If you are drawing digitally, you can also change special details for every client automatically.

 

4. Color yourself cards

christmas card

find project here

We Are Scout created the cards which are half way finished - and the final part is left to the recipient to play. By drawing the patterns, they involved the audience in the coloring process and left the choice of colors to them.

 

5. Wooden cards

Christmas cards

find project here

Collective 88 had their cards designed by Elly Ang, and printed on wood. This effort reached the heart of the clients and fitted into the warm Christmas atmosphere, while the palette of gray and brown perfectly matched the material they choose.

 

6. Paper and photo

find project here

New World School of the Arts had their Christmas card designed by a team of two - David Garcia and Camilo Rojas. They created the whole message from origami objects and letters in 3D, and then arranged them for a photo that is sent as a card. This interaction between 2D and 3D mediums speaks about experiment and dedication.

 

7. Christmas-up your brand

christmas cards

find project here

Here is an idea! Why wouldn't you use your own products and give them some Christmas magic? Nicko Dalton made an interesting choice of using Handy Haynes' builder's trowel and redesigns it to look like a Christmas tree with green paint over it. This was their choice for the Christmas cards, but also a great marketing campaign trick.

 

8. The card you keep

unique Christmas cards

find project here

Another interesting 3D card example is created by Hank And Maxwell. They used leather, shaped to be folded into a 3D reindeer. Their card is not just a card; it is a Christmas present you will be happy to keep.

 

9. Make the best of it

christmas cards

find project here

Miles Design had an impressive way to engage their recipients by turning them into something really useful. Their card can in fact be broken into a set of coasters, which the client will be more than happy to keep long after Christmas.

 

10. Oh, so white

christmas cards

find project here

A beautiful image of pure whiteness coming from Ink Designs is their choice to show sophistication of their brand. They imprinted their white logo on the white background to present an image of a reindeer with a cute blue nose for their special cards.

 

11. DIY collage

christmas card

find project here

One of our favorite ideas for this year's chic Christmas atmosphere in love-giving marketing is coming from Pop and Pac. Their Christmas card is actually a set of cards, presenting different patterns in different colors, and a card of a Christmas tree. Their idea is that everyone can decorate their tree as they like, and change the design when they feel like it.

 

12. Digital, yet real

christmas cards

find project here

Last, but not least, the card that was popular five years ago made its comeback for millions of Christmas-lovers, available for purchasing on Etsy. The card is written in CSS code, while on the other side we can see the outcome of the code - the font, the size of the letters and the color. This might be a geeky choice, but it is still pretty creative and fancy.

 

What did your Christmas card look like? Tell us in the comment section bellow.

 

The COLOURlovers team is wishing you a merry Christmas!

 

About the author:

Nina Petrov is an activist, poet, performer and mathematician. She communicates with the world mostly through words, movement and equations, but sometimes also by speaking very loudly. The only truth she could say about herself is that she keeps changing every day, never stops learning and interacting with her surroundings.

Read the full post

Sexy Trends in Design


Contemporary design is responding to the habits and lives of contemporary people. In the web full of content, yours has to stand out, attract and take someone’s breath away. To create visuals that respond to the modern online eye, you need to get even further more outside of that box, think bold and exotic, passion-driven and consumer oriented.

 

Individualization

 

Over the past few decades, mankind got used to fitting boxes all the time - by gender, age, interest, hair color. Nowadays, the society is getting tired of being a part of a generalized audience, individualism is getting far in appreciations - everybody needs attention and unique approach. Therefore, the time of generalizing your User Persona is officially on it's way to retiring. It is time to put an individual in the focus of things, make everybody feel special, avatar by avatar.

 

retro is what makes contemporary design pop

 

Teasing foreplay

 

A contemporary scroll-er scrolls down through million of posts and adds every day, from the moment we wake up and grab our phones, to the moment we drop them next to our bed in the evening. To really get someone’s attention has never been this difficult. In the ocean of colors and codes, your idea needs to stand out and reach the thumb of your customer. It is no longer about pretty, elegant and sophisticated design, the next focus that will reach the market popularity is the shocking, provocative, teasing. The factor of unexpected is what gets people to stop scrolling and take a look at your visuals - this is the magic window for your success in design.

 

Go retro

 

Social disconnection is bringing the world to a state of nostalgia and melancholy, seeking for different party types, looking for alternative ways to connect. This is exactly why the era of our parents is so vital for this new emerging culture. The new, millennial, IT literate generation longs for a time of innocence and dancing, when the world just started opening up, but you could still have quality social time. This need to relax and enjoy life inserts a new type of groove and retro suddenly became cool. Your audience is buying the vintage dreams wrapped up with a bow, and this trend in design has been here for over a few years now, but it is only growing and expanding.

 

As we are approaching the end of the decade, black is the new black, and emotional strength and vulnerability is the focus of individual interests and passion. New trend, new consumer, dictates to be treated like a living, emotional being, and no longer as a data on a chart.

 

About the author:

Nina Petrov is an activist, poet, performer and mathematician. She communicates with the world mostly through words, movement and equations, but sometimes also by speaking very loudly. The only truth she could say about herself is that she keeps changing every day, never stops learning and interacting with her surroundings.

 

Read the full post

7 Valid Reminds for Increasing Client Leads as a Web Designer


A website is a tool to attract and generate leads, which should in return help you sell your products and get wider brand recognition. But, for all of this to happen, you need to put efforts into your role as a web designer. These efforts include more than just finishing your individual products, posting content and media, refreshing the old content and other website tricks you hear on daily basis. With the competition being as large as it is now, it is important that you create a design that helps you attract and convert more and more visitors.

To that end, we present you with 7 reminds that will help you increase the client leads for your website.

1.   Make an Online Portfolio and HR Resume

As a web designer, you want your name to get out there. This is the only way to get recognition and increase the client leads. Without a portfolio and a resume, you won’t get very far.

Thankfully, there are plenty of sites like Behance that you can use to showcase your work in the form of a portfolio. As for a resume, you can get professional help from some reliable resume experts on sites like Brillassignment.co.uk. Both these are essential for getting your name out there. Without a portfolio and a resume, potential clients won’t be able to see and evaluate your work.

When creating your portfolio, make sure to focus on the best pieces and prove the qualifications listed in your resume. It might be tempting to put every project you’ve worked on in your portfolio, but this will only make it crowded and draw the attention from your best work.

2.   Add Contact Information

You might think that adding a phone number and email to a website is outdated or irrelevant now that contact forms are all across the Web, but nothing says ‘a scam site’ more than the lack of contact information. Add an email address and preferably, a phone number to boost your credibility and provide potential customers with new ways to reach out and become leads.

3.   Include a Location

Google has reported that four out of five customers use the search engines to find a local business or website. Half of the people who find a local business on this search make a visit or contact the business that same day, and 18% of the smartphone searches result in a purchase that same day.

So, as a graphic designer, you should definitely consider adding a location to the websites to drive sales and increase your leads. This is also a grand sign that your website is legit, as is the contact information.

4.   Provide Social Proof

Nothing screams ‘social proof’ more than customer testimonials, but your job doesn’t end there. If you want to truly showcase social proof and make people trust your website, try to add photos to the testimonials. This should convince the audience that your sites are reliable and trustworthy, especially if you add the human factor to the testimonial pages.

5.   Install a Live Chat

Live chat is an instant way for a visitor to get the information they need, and considering that most people stay on a website for seconds only, you definitely want to provide them with such an option. Regardless of the website you are creating, a live chat helps generate leads and creates trust in your clients.

Some of the prospects might be unable or even unwilling to visit your location or contact you on the phone number, so you should definitely install a live chat option and provide them with instant responses. Nowadays, live chats are more popular than phone conversations, mostly because people are often too busy or prefer typing over talking.

6.   Offer Explainer Videos and E-Books

If you specialize in web design, making videos and writing books might not be your strong side. But, e-books and videos are an excellent way to demonstrate your knowledge and provide something free to the visitors. Free things always attract more audience, and with the help of experts like SuperiorPapers, you can turn those interested readers and viewers into actual leads.

Your e-book can be purely informational and relate to the website content, or it can direct the reader toward your services as a web designer. E-books are often very short and comprehensive, which is what makes them so effective – people don’t have the time to read large books on every website, even if they are provided for free.

As for videos, use explainer videos to tell the visitors how to use the website and what it offers. Your videos should be of high quality as any other multimedia you use on the website, but also short and to the point. A video can attract the attention of the visitor, but it is your job to create this explainer video in a way that keeps them interested in the website design.

7.   Make the Design Mobile-Friendly

The Pew Research Center has reported that over three quarters of Americans aged 18 and higher own smartphones. According to them, approximately 20% of all smartphone owners use the phone to access the internet. This makes it more important than ever to make your web designs mobile-friendly. Whether these are part of your portfolio or a website where you sell products and services, chances are that many people will access the sites from their mobile device.

If you fail to make your designs mobile-friendly, you will lose potential leads and credibility as a designer. There might not be a solution that fits all sizes when it comes to mobile devices, but there are things you can do to make your website mobile-friendly. Thankfully, there are many website themes that automatically adjust when opened on a smartphone of different size.

Conclusion

As a web designer, you need to have many tricks under your sleeve to turn customers into leads. Some things are essential, while others are based on choice. The tricks in this list should help you get more clients and improve your web design in a way that it attracts and maintains a wide audience.

 

Author Bio
Scott Mathews is an expert writer who works for several writing services. He’s been writing academic papers for myassignmentwriting.com.au for four years, and just a year ago began working part-time as an assignment writer at Assignment Geek. Scott is a dedicated writer and an insightful blogger who contributes on many websites online, including his work for A-writer.com. In his free time, Scott travels the world with his family of four.
Read the full post

Search The Blog

Subscribe & Share

Our Latest Tweets

Attention #colourlovers: Let's discover the magical diversity of business cards! Which design do you like the most?… https://t.co/uCfuAFTWJ9
about 1 hour ago
Tweet this ArticleFollow @COLOURlovers

Latest Articles

//View More ›

Latest Web Colors

//View More ›

Latest Web Palettes

//View More ›

Latest Web Patterns

//View More ›