Scandinavian design trends have brought on popular demand for folk art in many forms. The attraction in contemporary folk art might relate to the sentimental value with connections to generations past, although folk art was never actually considered a particular art form.
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Antique folk art was considered more a part of cultural trends in ordinary life, sharing community values and expressing lifestyle much like tribal art. An art form mostly based on cultural geography that continues to morph through modern day trends.
While it was never considered a movement in art, it certainly contributed to inspiration and influence for certain artists throughout history. Pablo Picasso for instance, was influenced by African tribal sculptures and masks.
Folk art has certainly gained a new spin and style by many modern illustrative artists. While many of these artists still seem fairly culturally bound by heritage, it again is not limited culturally and has spread to some degree to many more spaces of the world. The folk styling is much derived from personal tutelage and a portrayal of many different illustrative translations in art.
Styles like Ashley Percival, certainly portray an inkling of modern mixed with historic and geographic-culteral styles. While artwork amongst his Etsy Shop is largely centered around children's artwork prints, his colorful, unique creations can be seen on clothing, home-ware, decor, stationery, cards, and album covers. Ashley's client list certainly boasts that there is most certainly a place in this world for traditional art in modern product design showing that consumers today value it enough for it to become vastly corporate.
Recognizable brands such as Ikea, Urban Outfitters and Forever21 certainly speak volumes for what consumers desire in contemporary folk art designs. Ashley Percival is from the UK and has been a freelance illustrator, working professionally since 2010.
Helen Dardik is another fascinating folk artist! The shapes, the patterns and style cease to amaze me.
I have always seen Folk Art to be such a vintage trend based on things my mom had held on to from her childhood. My earliest, most distinct memory of loving Folk Art is a set of vintage Old Maid cards that were hers when she was a little girl. Ashley Percival and Helen Dardik both remind me so distinctly of those playing cards. Do you have a favorite modern or vintage folk artist?