Barbie is PMS 219

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About This Palette

By retsof

Dec 24, 2008
with Basic Palette Maker
5,129 COLOURlovers viewed this page and think retsof knocks their socks off.

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Description

Barbie Gets Edgy Makeover

The iconic Barbie turns the big 5-0 next year but Mattel is refusing to let her scamper tip-toed into the sunset. Though the unnaturally proportioned plastic doll generates over $1 billion in annual revenue, the product's brand manager admits, "We lost our way... We had lost a whole piece of the business, the older girl." So just in time for the recession, Mattel is giving Barbie a makeover that includes fresh trademark-pink packaging (hue PMS219), a more global aesthetic inspired by Vogue magazine, an edgier look to appeal to today's tweens, and flagship store experiences like those mastered by the company's American Girl brand.

Read it at The Wall Street Journal

Does this remind anyone of T-Mobile, which claims to own the color magenta?

Colors

Shocking Pink

E22882

Hex

226,40,130

RGB

3

Loves

597

Views

3

Favorites

1

Comment

Shocking Pink

E22882

Hex

226,40,130

RGB

3

Loves

597

Views

3

Favorites

1

Comment

Shocking Pink

E22882

Hex

226,40,130

RGB

3

Loves

597

Views

3

Favorites

1

Comment

Shocking Pink

E22882

Hex

226,40,130

RGB

3

Loves

597

Views

3

Favorites

1

Comment

Shocking Pink

E22882

Hex

226,40,130

RGB

3

Loves

597

Views

3

Favorites

1

Comment
1 Comment
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  • Credit must be given to retsof.
  • Commercial use is not allowed.
  • Derivative works are allowed, but must be shared with this license.
CC-BY-NC-SA

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