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Mint, butter, chartreuse and others - colors we should love and use more often


Let’s stop lying to ourselves - we’ve all been there! Choosing the right colors for your design or artwork can be a real pain when you are just starting out.

Many Colourlovers actually started learning about color looking through other users’ palettes and trying to see how they match and mix them.

A good piece of advice I can give you as beginner color users is to take a look at some of the pieces your favorite artists have produced. How do they use color? How do they emphasize what’s important and what’s not? How do they create contrast? Do they use a particular color throughout their work in the same way? What message does that send about their art?

Whether we talk about designing, illustration, painting, photography, craft or any kind of art form that involves using color, what’s important to consider is the meaning of each of the colors in the color palette we chose for our art piece?

Colors have more to them then just to make our work look pretty. Besides making it come to life, they also send a message to our audience.

First, let’s understand the basics.

Primary colors are red, blue and yellow. All the other colors derive from these three.

We get secondary colors – orange, green and purple as a combination of two primary colors.

 

Color property

 

The first on the list is purity. A pure color is the one that hasn’t been mixed with any other color, therefore its intensity remains original. A good example is the primary color blue. If it’s mixed with a bit of red, it loses purity as its intensity changes.

Hue is dependent of the dominant wavelength and it is independent of color intensity. When choosing color for a specific artwork, you might need a certain color to be a hue closer to green rather than yellow.

Shade (tone) and tint are in effect terms defining two opposite processes. When we want a stronger tone of green, we add more gray to it. A quieter version of the same green will have a higher purity, meaning less gray added to it.

When creating a tint of green, we will add white to it. The more white we add, the lighter the color becomes. Primary or secondary colors amalgamated with white create  pastel colors.

Lightness or value is a property that tells us about the amount of black or white mixed with the chosen hue. It is represented on the scale 0-100%. Green with 100% lightness is pure. Green with 50% lightness is darker.

 

 

Colors throughout cultures

 

Today we’ll learn about color and the cultural connotations certain colors have. I chose a couple of often underrepresented colors to analyze. For more colors and meanings, take a look at the book “The Designer’s Dictionary of Color” to comprehend color theory on a much deeper level.

 

Butter

 

This color awakens a sense of happiness without being intrusive. Depending on how we use it, in some combinations it can seem washed out and pale. On the other hand, when using butter we minimize the risk of unfavorable cultural implications.

Most nations relate butter to happiness, optimism, the feeling of general positivity. Its soft character makes it a good color choice for branding institution or trying to invoke a feeling of domestic bliss.

Other names: Lemon, Vanilla, Cream.

One of the successful applications of butter was using it for the color of post-it notes in 1974.

How would you use this color?

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Chartreuse

Nor green nor yellow, this color got its name after a French liqueur that is produced in a monastery close to Grenoble. This color screams creativity, boldness, youth. It shouldn’t be used as a green that presents nature as it’s more aggressive.

Other names: citrus, lime, yellow-green.

Cultural connotations can be positive and negative. Positive ones are growth, prosperity and travel. The negative ones are sickness and envy.

Which colors would you match chartreuse with?

 

 

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Coral

 

The word coral stems from old Latin word “corallum”. It’s a color often associated to femininity, the tropics, softness, courtship. In the culture of the Caribbean countries, it is regarded as a carefree, festive color. It is seen as a friendly color, and a tidbit more sensual than pink.

In the cultures of the East it symbolizes life force and longevity.

Marilyn Monroe used to wear a coral lipstick. It was contradictory with the rest of her black outfit. These colors were selected on purpose to send a message of her dual personality: simultaneously sensual and innocent.

Other names: salmon, shell pink, watermelon.

Have you ever used coral? If so, which colors did you match it with?

 

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Mint

 

Mint is a color that resides on a playful border between blue and green. Mint recalls of life, nature, financial prosperity. It’s associated with growth, youth, innocence, and beginnings. It is a cool color that has to be carefully sent to print. A slightly bit more of yellow can turn it into a turquoise, and not enough yellow can turn it into light blue.

It’s often used for brands related to spiritual pursuits or holistic healing.

It has to be carefully combined with other colors in the palette in order to avoid it looking too cold.

Other names: pale green, aquamarine.

 

 

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Scarlet

 

If red conveys a feeling of energy, scarlet conveys feelings of danger and passion. As a color, it's attention-grabber. It can be used more successfully than red alongside a color such as blue as it is less probable it will resonate and create a contrast that's unpleasant to look at.

It was used in times of Old Romans as a color that informed of one's prestige. Catholic cardinals often wore it.

Nowadays, as a color it often relates to education and knowledge, but also adultery.

 

Other names: Burgundy, brick.

 

scarlet color palette

 

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Peach

 

And last but not least - peach. Color peach reminds us of the fruit. It's regarded as  warm and soft. It has been associated with the goddess Venus.

When selecting our nuance of peach, we need to be careful not to add too much yellow because that might remind of jaundice.

It is used in branding of a couple of prestigious restaurants around Europe, one of them being Sant Ambroeus in Milan.

Other names: Apricot, melon, shell.

 

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New year, new colors. Even though we love colors, sometimes we catch ourselves repeatedly using all the same combinations for our designs, and for our crafts. This short guide can help you understand more color choices and how and when to use them. Stop making excuses.

What color will you choose to include in your designs?

 

About the author:

Ana Maksimovic is the community manager and editor at Colorlovers. She is a part-time traveler and part-time web and graphic designer working with sustainable brands. She is passionate about photography and nature -  a never-ending source of inspiration.

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Five Wardrobe Essentials Every Girl Must Own


The ancient Greeks believed that clothes make the man. This is certainly one principle that has stood the test of time. Your choice of clothes can make or break the impression you create on others. Yet, it can get tricky to get the right look bang on every single day. The key to it is some must-haves that can be styled on the go, with minimum time and effort. Here are five essential dresses for women that can transform your look-book.

A Classic White Tee Shirt

It’s always a win-win situation with a plain white tee. No wonder it tops every girl’s list of things she cannot do without. It seamlessly fits into every look, be it the everyday plain Jane or the party-hopping glam diva.  It can be paired with absolutely everything, from the basic blue jeans to a pair of formal black trousers, a lovely fancy skirt or a slip-on dress.

A Multi-Purpose Blazer

Every girl must own that one blazer she can simply throw on and rush out of the door without a second thought. It is ideal as an addition to work wear when you want to get that serious, no-nonsense look. Combine it with a cocktail dress and ankle-strap heels for a drink with friends. Or, go with it as the easy alternative to a heavy coat when not in the mood for the latter.

A Pair of Well-Fitted Jeans

Despite being available in a wide array of styles and colours, the humble pair of jeans remains as ubiquitous as ever. Yet, there is absolutely nothing that could go wrong with it. There is arguably no other piece of clothing as popular or versatile as this. It is ideal for casual get-togethers, formal dinners, a quick run to the grocery store, first dates...one gets the drift. The perfect dark washed, boot-cut pair can be styled for literally any and every look.

A Little Black Dress

The Little Black Dress or LBD has acquired something of a cult-status in wardrobe must-have lists. Every other fashion magazine and blog swears by this quintessential.  Choose one with a hem and neckline that is appropriate for most occasions, and you are ready to roll with this multi-functional piece of clothing. If the conventional black is not your cup of tea, choose one that suits your personal sense of style. From delicate florals to playful polka dots and flamboyant animal prints - this dress comes in a wide range of options.

A Pair of Flat Pumps

This is another hot favourite with most women. A quick tip is to carry a pair in your bag for unexpected long days when the going gets tough in your heels. This ensures no compromise on style while shifting to more comfortable footwear. They are perfect to channel your high-school self as well as the glam goddess in you. One is sure to find a couple of these in different colours in every wardrobe.

So, lose no time in stocking your wardrobe with these trendy dresses for ladies online and step out looking like a diva!

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The generation of remake


The constant growth of hipster culture popularity opened the art world towards new / old ideas. The newfound nostalgia of modern generations is somewhat a result of rapid technological changes and development. In the time of frequent and careless urbanization, there is an emerging trend to resist to these new trends and robotizing.

 

retro cat with glasses

 

This rebellion is marked with love and care for the planet, the environment, people and social encounters, as well as the cultures of 60's and 70's. Alternative urbanization movements inspire a different aesthetics than the futurism would imply. They remind us of the beauty of the nature while trying to plant green surfaces in our boring gray metropolis. This urge to save the planet made us dedicate more of our funding to ecological and social causes, while our lifestyle is often depending on technology.

 

What new trends have these alternative movements brought to design and the general observation of beautiful?

 

The upcoming generations of intellectuals are led by new values, appreciating old school tech and vintage furniture, retro fashion and industrial design. This has led to the mass popularity of antique shops and old fashioned looking coffee shops and hairdressers. Emotions associated with these appearances are the feeling of warmth, personal contact, intimacy and customer care.

 

changes in contemporary design

 

Furthermore, things like old-looking photographs are getting more interesting to the audience, where the use of vintage filters on social media are on the rise. The user wants to reflect on the culture from the past and at the same time upgrade it with new and fresh content. A lot of well situated brands discover ways of using this trend by remaking their old designs and giving the same product that retro glow to attract young customers (for example Coca Cola's vintage bottle design).

 

retro coming back to fashion and design

 

In the depth of this philosophy is the idea of recycling and reusing materials, but even so brand new products can sell better if they are designed in a nostalgic manner, with retro fonts and patterns. An important lesson can be learned from fashion and interior designers, which is that this new age is not about replicating old school ideas, but remaking them into something new and practical in the 21st.

 

Visual content which will be in the focus of the following couple of years is exactly the perfect balance between old and new, vintage and futuristic; the beautiful harmony of flavors to reach the upcoming generation of users.

 

About the author:

Nina Petrov is an activist, poet, performer and mathematician. She communicates with the world mostly through words, movement and equations, but sometimes also by speaking very loudly. The only truth she could say about herself is that she keeps changing every day, never stops learning and interacting with her surroundings.

 

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Introduction to Fashion and Textile Design - The Course for You?


There are many different courses which you can take in this world. The almost limitless provision of education in the U.K means that people can have any training they want. An excellent example of a valuable and practical course is Introduction to Fashion and Textile Design. However, what makes this a good choice for you?

 

A Look at the Course

 

To begin with, let’s take a look at the course itself and what you would find yourself doing while you took part in it. The program is designed to provide you with an introduction to fashion and textile design, as you may have gathered from the title. You’ll be taking a look at different fashion concepts, both from a design perspective and a practical one. There’s even a chance to design a prototype during the course and assemble it.

 

Why Choose This Course?

 

There are many different reasons why this is the correct choice for you. If you’re someone who is interested in fashion and what it can offer people, then this is the course you should be signing onto. It’s a dynamic program which provides a look at some of the critical components of fashion and textile design and then provides you with the knowledge needed to move onto a more advanced course later on in life.

 

The Benefits of Education

 

For those of you who may be sceptical, it is essential to grasp the real value of education. There is no doubt that building a good understanding of a chosen field can be exceptionally important. Dr Roy Ale, Marketing Executive at Oxford Summer School, says that ‘the merits of education run deeper than anyone could predict at first glance. We’ve had many capable young minds come through our halls, and they all left with their minds broadened and armed with a greater chance of making a career in the future’.

 

The Importance of Trying

 

Inspiration isn’t always easy for people to find within themselves, but we strongly urge people to try and get access to education wherever they can. For many, it can foster a profound love of a particular subject, and in other cases, it can be the start of a lifelong career in the field. However, the real value of education falls to each person to try and grasp, so we encourage you to come along and see what it means for you.

 

Overall, the value of this course is considerable, and it is heavily encouraged that people come and experiment with it at their leisure. When trying new things, there is an understandable sense of anticipation and worry. What if you don’t like what you’re confronted with? What if you struggle? However, it’s important to push past these worries and concerns and focus on the positives. There’s no doubt that this is an excellent course to try and participate in, and one which will undoubtedly enrich your life if you decide to undertake it.

 

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Sexy Trends in Design


Contemporary design is responding to the habits and lives of contemporary people. In the web full of content, yours has to stand out, attract and take someone’s breath away. To create visuals that respond to the modern online eye, you need to get even further more outside of that box, think bold and exotic, passion-driven and consumer oriented.

 

Individualization

 

Over the past few decades, mankind got used to fitting boxes all the time - by gender, age, interest, hair color. Nowadays, the society is getting tired of being a part of a generalized audience, individualism is getting far in appreciations - everybody needs attention and unique approach. Therefore, the time of generalizing your User Persona is officially on it's way to retiring. It is time to put an individual in the focus of things, make everybody feel special, avatar by avatar.

 

retro is what makes contemporary design pop

 

Teasing foreplay

 

A contemporary scroll-er scrolls down through million of posts and adds every day, from the moment we wake up and grab our phones, to the moment we drop them next to our bed in the evening. To really get someone’s attention has never been this difficult. In the ocean of colors and codes, your idea needs to stand out and reach the thumb of your customer. It is no longer about pretty, elegant and sophisticated design, the next focus that will reach the market popularity is the shocking, provocative, teasing. The factor of unexpected is what gets people to stop scrolling and take a look at your visuals - this is the magic window for your success in design.

 

Go retro

 

Social disconnection is bringing the world to a state of nostalgia and melancholy, seeking for different party types, looking for alternative ways to connect. This is exactly why the era of our parents is so vital for this new emerging culture. The new, millennial, IT literate generation longs for a time of innocence and dancing, when the world just started opening up, but you could still have quality social time. This need to relax and enjoy life inserts a new type of groove and retro suddenly became cool. Your audience is buying the vintage dreams wrapped up with a bow, and this trend in design has been here for over a few years now, but it is only growing and expanding.

 

As we are approaching the end of the decade, black is the new black, and emotional strength and vulnerability is the focus of individual interests and passion. New trend, new consumer, dictates to be treated like a living, emotional being, and no longer as a data on a chart.

 

About the author:

Nina Petrov is an activist, poet, performer and mathematician. She communicates with the world mostly through words, movement and equations, but sometimes also by speaking very loudly. The only truth she could say about herself is that she keeps changing every day, never stops learning and interacting with her surroundings.

 

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Children's fashion - Is your child a trendsetter?


Trendsetters know very well - that how you dress is who you are. Colors and materials we squeeze our bodies in every day are making a statement about our mood, our status, our love situation. For those who just love fashion trends and the overall evolution of fashion design, must know that there is a whole chapter on children's fashion and breathtaking trends, so that your child stands out in the crowd.

If you are a fashionable person, it only makes sense that your infants inherit your sense of style and discover new outfits and set the trends in school. To do this, children fashion designers over the world enabled you with online shopping for kid’s clothes. You can make a bounding moment while picking out super cool outfits together and make the shopping easier and non stressful.

Children have perfect measuring system, so it is almost impossible to miss the size while making a purchase, and on the other side you'll avoid the annoying parts of shopping in a mall with your child. They can't keep their attention for so long, and try out hundreds of different sweaters, just so you can see if it fits well. With online shopping, you get the best of all worlds - have your child's full attention and make a purchase in two simple clicks - and you got yourself a happy family. Now there is time to go for a happy meal or a playground instead.

Children Boutique website gathers the best children designers from all over the world, and gathers first hand information on what is absolute must have in a kinder garden or in school this season. Talk about a Christmas present? In the most perfect time of the year, you can shop for your child without any stress and time pressure. You can shop from your office, your kitchen, or cuddled under a blanket with the person you love the most.

Winter is here, it is time for sharing. And nothing says unconditional love as an outfit which makes your loved ones most popular among their friends. Get ready for a Christmas full of hugs and warm kisses with your favorite materials.

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Jeans in 5 Versions – Find out Some New Ideas for Your Attire!


Jeans are the most versatile kind of trousers in the world – they will be suitable for almost any occasion, except for the most official ones, which are extremely rare anyway. Use them to create your own original stylizations for a date, for work or for family celebrations!

School and Work

If it does not collide with the dress code, you can wear jeans to work, school and university. In that case it is appropriate to choose their more elegant version in a uniform, dark color. High waist models will guarantee that no folds disturb your image. If you combine them with a striped T-shirt or a shirt and a jacket in a neutral color, you will look professionally in almost every situation. To dot the i’s and cross the t’s, you can wear shoes in a classic or sports style and an original handbag.

Family Events

A family meeting is being arranged, and you do not want to wear a flounce dress again? Choose white jeans. White trousers always look stylish and do not evoke associations with ordinary, casual denim style. Combine them with a sweet girlish blouse with colorful patterns, subtle jewelry and elegant high heels or ballet flats. This will make you feel at ease but at the same time, you will present yourself in a stylish, festive way.

Evening Date

Choose close-fitting jeans, preferably a push-up type, which will shape your silhouette and emphasize its shapes – preferably in black, which is always a token of refined elegance and sensuality. Combine them with a simple, tight-fitting top or a blouse with the neckline which suits you best. And definitely wear high heels. But remember the principle "less is more" and do not exaggerate with jewelry; in this situation your outfit is only to emphasize, not to dominate your natural beauty. On the other hand, highlighted eyes or lips and a drop of your favorite perfumes will be a must-have addition to your stylization.

A Night at the Club

For this occasion you can let yourself to be a quite bold – choose a jeans model with slits or side stripes, which are a real must-have for this season. You can combine them with a dark T-shirt with graphic motifs and a fur vest. High heels, intense makeup and jewelry will perfectly complement your outfit – the more extravagant you can make it, the better.

Shopping Around

First of all, take your comfort into account. But on the other hand, do not forget to be stylish too – you never know, your shopping may and up at a café with your best friend who you have met at the shopping mall. If you are looking for unique patterns and original solutions, women jeans in the online shop Tally-Weil will undoubtedly meet your expectations. Combined with a designer jumper or leather jacket and sports shoes, they will make you feel comfortable and fashionable at the same time. A fashionable and capacious shopper type bag will complement your outfit.

 

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Is Black the New Black?


If you have ever had even a passing interest in fashion then you will have come across the idiom “the new black.” The term is used to denote something that has had a sudden surge of popularity and can be used on various occasions, using the idea of black as a popular colour. You can also customize the term to suggest popularity in general; for example, if playing hopscotch was the new workout trend you might say “playing hopscotch is the new black in the world of exercise.” You can even use the phrase as a pun, as seen in the case of Netflix’s hit show Orange is the New Black which is a play on words as in this case the “orange” refers to the colour of prison jumpsuits.

However the phrase is used though, the underlying understanding is that black is a popular colour. Black is the colour that needs to be usurped. Black is trendy, cool and tough to beat. But what makes the colour black so special?

Why Simple Colours Are So Popular

SOURCE:PEXELS

What makes the colour black such a hit with trendsetters and designers alike is that it is so simple. The colour black goes with everything. By wearing black, you can make a neon-coloured accessory stand out or you can match a larger part of apparel (a dress or a jacket) for an extra bit of contrast. That’s the reason why many recommend that women own a little black dress or an LBD - these timeless black looks are perfect for any occasion. Whether it’s a night on the town, a business meeting, or a cocktail party where you need to get contacts, an LBD is a good companion for just about anything.

It also speaks to people’s love of simple colours in general. Simple colours and primary colours (red, yellow and blue) are especially popular because they are easy on the eye, familiar and, like the colour black, they’re easy to match with other colours. When looking at the most popular design palettes, you’ll notice that many of them include red, yellow or blue, even if they do feature some secondary shades as well. The same goes for logos, such as the red, white and black Delicious logo which pairs a more softer colour with an eye-catching dark colour to really make the name of the company pop. Like the little black dress, people are also encouraged to incorporate yellow in their wardrobe, all because of the wearability of these simple, primary colours.

What Are the Best Examples of Simple Colour Design?

SOURCE: PEXELS

But these palettes and dresses aren’t the only examples of simple colour design as this is a basic design principle embraced by creatives from a wide range of sectors and industries.

Take the refreshment company Coca-Cola as an example. Their red and white logo is renowned for its simplicity and the way that its white name stands out on the attractive red background. The contrast draws people in. Entertainment streaming platform Netflix uses a similar design. Its blockish logo stands out on a white background in external branding, while in the app it has a black background. This offers a design with minimal distractions. Speaking of apps, the design of the Betway mobile app uses blue and white throughout so that the category descriptions of the different table games and slots are easy to read. However, the logo of the brand itself and the category headers aren’t distracting. This is important as it draws the users eyes towards the logos of the different games available, helping players navigate to designs that interest them. And what of the companies that allow us to access these apps, such as Apple? Apple’s famous bitten apple logo is typically black or grey. This means that on the occasions that Apple does add a pop of colour to its logo, it makes it all the more special. Likewise, the multi-coloured Google logo that represents one of Apple’s competitors incorporates all three primary colours, although there is also one stick of green. With soft edges and gentle colours, the logo has become iconic.

Incorporating simple colours starts from the very beginning. Choose the right colours for your logo and then use them throughout your branding. Don't underestimate how much simplicity can help to make your message stand out.

 

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Designs for your own fairy tale


Designs for your own fairy tale

 

 

The happiest day of our lives should be done just right. After all, it is full of moments you will remember forever - arriving to the room full of people you love, first dance, and saying that big yes.

 

Weddings haven't only been every girl's dream; they are also an endless source of inspiration for many designers worldwide. The mission of wedding designers is to take care of every single detail to make your day super special, details such as bridal veils.

 

Veils are traditional part of bride's outfit, symbolizing virginity and purity. The veil was also a part of superstition that it is bad luck for the groom to see the bride before marriage. This relates in particular to the arranged marriages, and the veil was protecting bride's face from her future husband. In the ritual of wedding, sometimes the groom removes the veil from the bride's face, which states that he is ready to "consume" the marriage.

 

Ancient civilizations such as Greeks and Romans, believed that wearing a veil is protecting the virgin from evil spirits. Color white in the tradition of weddings stands for safety and something clean and untouched. As it opposes to black, it also has the role of protection and it stands for a clean start and successful beginning. Every color has its role in our traditions and rituals, just like something blue is there to bring us purity, love and fidelity.

 

There are different types of veils, various styles, length and designs. There are no rules if you should or shouldn't wear a veil, but if you choose to add these lovely symbols to your perfect ceremony, traditional veils would usually be blushers - the top layer of a two-layered veil - over your face while walking down the aisle.

 

To explore more different types of veils, take a look at DHgate online shop. They present a great variety of brands and designers, where every girl can find the perfect while detail for her fairy tale day. And don't forget, the groom is not allowed to see it before the wedding, its bad luck!

 

 

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Signomatic - Everything your design business has been missing


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Designs can enrich our lives in many ways. They can be useful, practical, interactive or beautiful. Smart designs are those that are giving us the best of these four worlds.

 

Signomatic is a UK based company specialized in sign design and production. They combine dulce cum utili  in a very contemporary and creative way - they create what everyone needs, while delivering a very enjoyable interactive experience.

 

Whether you need a roll-up banner, door sign or a name tag, you will most certainly find that their Design Page has the dreamy kind of interface where you can easily turn your vision into reality.

 

They really have thought of everything - their website gives you an incredible amount of options for a full experience and your absolute satisfaction. Starting from choice of materials (wood, plastic, aluminium), though custom size and shape of your sign, and various possibilities when it comes to fonts and colors, Signomatic team convinced us that a happy customer is their number one goal.

 

Whether you are already a design entrepreneur, or you are just starting off your career, signs with your brand will certainly boost your credibility and make you look trustworthy and professional. There is as much to a good exposure and presentation, as there is in a good handshake with a new client. Also, by investing in your own custom made signs for your office and your name tags, you are showing that you care about details, which is of huge importance in this line of work.

 

Custom made name badges - you know you want one. With over 3,5 thousand customer reviews, Signomatic five star rate proves their expertise in printing or engraving everything you can possibly think of. Their large library of sign examples helps you boost your creativity and upgrade your idea. Your signs should stand for your brand and be designed with the right style, elegance and trust.

 

On top of delivering great quality, Signomatic also cares for the environment, by offering you eco options for your sign design. Are you ready to level up your business with a sign? Why not start now? Explore Signomatic website to discover what speaks to your brand best.

 

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