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The High ROI of Color

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Are you building your first startup? Running a small family business? Or growing the next giant brand? Chances are color plays a big role in how you communicate and interact with your customers. Share advice with others about how you've used colors to increase your business, or ask a question for a fellow COLOURloving entrepreneur to answer.
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I love coloring books! My adult love affair with coloring books started when I worked at a cool independent book store in my 20s, and we carried Dover coloring books, which led me to discover new design coloring books for adults and kids. My current favorites are by Jenean Morrison, and she does mandalas, floral designs, and other abstract designs that work really well with five-color palettes. I like to go through my palettes here and use them in the books, or conversely try something new in the books and then come here to create the palette I came up with. Coloring books truly are the best therapy!

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