It’s here! Some consider it a plague, some consider it a shopaholics dream, and some people just want a new pair of socks at rock-bottom prices. That’s right, the full contact sport of Black Friday has returned for another year. Which brings me to wonder, why do they call this day of awesome deals and big crowds black? Here are a few interesting theories I’ve pulled together…
Original credit for the phrase is given to the plunging gold prices way back in 1864 that started a panic in the stock market, thus a very black Friday indeed.
Then, in the late 1960s, Philadelphia newspapers borrowed the phrase to describe the dark masses of shoppers crowding the stores. Sounds kind of creepy I know, but let’s imagine them wearing festive holiday colors and the picture isn’t so bleak.
Later on, this idea was clarified to mean that the crowds increased profits, thus the black ink on the accounting balance sheets is why it is called Black Friday.
Tweak this theory again and black now represents the day retailers make a profit or break the bank. Ominous, I know.
Whatever the origin, by the time the 1990s rolled around, Black Friday had turned into a nationwide retail holiday (albeit unofficial). Since then its fame has grown, and now it is the season’s biggest shopping day of the year (says market research firm ShopperTrak).
Whether you brave the crowds, hide at home, or enjoy a regular day at work (with a little crowd control), be safe and have a happy Black Friday from all of us at COLOURlovers!
