Color And Productivity

Color And Productivity


You may remember a few weeks ago in one of the weekly color roundups we mentioned an article about a recent study done by the University of British Columbia, Sauder School of Business testing cognitive response in relation to color. With such an interesting and important findings, especially being related to color, I thought we should take a closer look at the findings.

In a yearlong study 600 participants were asked to complete a series of six cognitive tasks that required either attention to detail or creativity. The tasks were conducted on a computer screen with either a red, blue, or white background.

It was found that red increased detail oriented cognitive function such as proofreading and memory by 31% compared to blue which was found to double creative responses in brainstorming exercises compared to those with a red background.

The author of the study, Juliet Zhu of UBC’s Sauder School of Business, who conducted the study with Ravi Mehta, a doctoral student, attribute the findings to unconscious motivation in response to color, noting that these responses develop due to learned associations.

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Eclectic Color Roundup

Eclectic Color Roundup


Here’s a roundup of the most colorful art, products, websites and such that I’ve come across in the last week.

Articles


Reinvent Wheel? Blue Room. Defusing a Bomb? Red Room.

nytimes

Trying to improve your performance at work or write that novel? Maybe it’s time to consider the color of your walls or your computer screen.

If a new study is any guide, the color red can make people’s work more accurate, and blue can make people more creative... continue reading at nytimes.com

Green Design


Greener Gadgets Competition

Greener Gadgets; core77; Inhabitat

Some entries from the Greener Gadgets Competition hosted by Inhabitat and Core77. Voting for the top designs is open to the public. So, if you're interested jump over here and weigh-in on the competition.

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Eclectic Color Roundup

Eclectic Color Roundup


Here’s a roundup of the most colorful art, products, websites and such that I’ve come across in the last week.

Art


Chris Cobb: 'There is Nothing Wrong in This Whole Wide World'

superherodesigns.com; mcsweeneys.net

Chris Cobb, a local San Francisco artist did something amazing to a bookshop called Adobe Books- he arranged every single one of the 20,000 books by color. The project is called "There is Nothing Wrong in This Whole Wide World" and is based on a simple idea:

"Even though there is so much to be unhappy about in this world, we should try to create something amazing and beautiful and interesting despite all of the problems."


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Eclectec Color Roundrup

Eclectec Color Roundrup


Here’s a roundup of the most colorful art, products, websites and such that I’ve come across in the last week.

Illustration/Web

COLOURBOX



colourboxonline.com; taktak.net

A wonderfully built and designed portfolio site for talented illustrator colourbox. The site allows visitors to sort through the work by color.

There's also a fun drawing app, or kind of visual 'guest book' for visitors to create their own colored pixel signature then save it to a flickr account. The site was created by taktak.net

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Color In Nature: Sand & Beaches

Color In Nature: Sand & Beaches


The color of sand can vary greatly, from the fine white sands of the Bahamas, the black volcanic beaches of Hawaii and other volcanic regions, to others that range in reds, greens, browns and greys. Sand is defined as a naturally occurring granular material composed of finely divided rock and mineral particles whose diameter is between 0.0625mm to 2mm, gravel being the next thing up ranging in diameter from 2 mm up to 64 mm. Those who collect these tiny colorful pieces are known as arenophiles or psammophiles and are not only collectors of the rocks and minerals that make up sand but of color as well.

In a recent feature from the New York Times they talk with Dr. Rob Holman about the vast amount of information we can gather from studying sand including why the beaches are the color they are. The feature also includes an Interactive map that displays the locations of his over 860 samples from beaches on every continent.

Pointing to tubes containing samples collected at sites from Cape Cod to Key West. “It just gets lighter and finer.” That is because most of the time sand is not stationary on the beach. On the East Coast, “the big waves come in from the northeast, and they drive the littoral drift predominantly from north to south,” Dr. Holman said, referring to the longshore movement of sand.

By the time a grain of sand washes up on a beach in Florida, it has been battered by waves for a long time. “The physical action of being continually beaten causes the grains to break down, the angular corners to break off,” he said. “They become more rounded.”

And relatively dense mineral grains, like garnet, have settled out. The result is a row of samples shifting from the relatively dark, coarse grains of the Northeast to the fine white beach sand of the Southeast.

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Seeing Colors: Grapheme-Color Synesthesia

Seeing Colors: Grapheme-Color Synesthesia


While we might all be familiar with the condition of color blindness, it's not the only condition related to color. Another, and maybe less familiar, or at least, more complicated, is a form of Synesthesia where your brain associates certain colors with letters and numbers called Grapheme-color Synesthesia.

One of our very own COLOUR lovers,  deedee914, has this very condition, and as an artist & designer the condition has given her a unique perspective on color and it's uses in her work. I got a chance to talk with deedee about her personal snyesthesia map, her struggle to stick with brand standards, and how this conditions impacts her and her work on a daily basis.

deedee914's map (click on image to see it full size)

About deedee914: I have a condition called Synesthesia that some define as a sort of autism or a condition where your brain experiences correspondences between sound, colour, letter or numbers. My particular case is one in which my brain maps certain colours to certain numbers and letters. Several famous artists both musical, visual arts, and even literary geniuses have documented cases or even written about their experiences. As a kid, I had an incredibly difficult time learning to use those magnetic plastic letters and numbers. The colour of the plastic never properly corresponded to the right letter or number so I gave up using them as early learning devices.

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Color Basics: The Munsell Color System

Color Basics: The Munsell Color System


Albert Henry Munsell was an American painter and teacher of art. As a painter he was noted for seascapes and portraits but he is most well known for an early attempt at creating an accurate system for numerically describing colors, now known as the Munsell Color System. His research began in 1898 with the creation of his color sphere, or tree, and came into light with the publication of A Color Notation, in 1905.

The system specifies color using three dimensions, hue (a specific color), value (lightness and darkness), and chroma (color intensity). Several earlier color order systems had placed colors into a three dimensional color solid of one form or another, but Munsell was the first to separate hue, value, and chroma into perceptually uniform and independent dimensions, and was the first to systematically illustrate the colors in three dimensional space. Munsell’s system, and particularly the later renotations, is based on rigorous measurements of human subjects’ visual responses to color, putting it on a firm experimental scientific basis. Because of this basis in human visual perception, Munsell’s system has outlasted its contemporary color models, and though it has been superseded for some uses by models such as CIELAB (L*a*b*) and CIECAM02, it is still in wide use today.

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Eclectic Color Roundup

Eclectic Color Roundup


Here’s a roundup of the most colorful art, products, websites and such that I’ve come across in the last week.

Science

Men Are Red, Women Are Green, Brown Researcher Finds

sciencedaily.com


Men are red. Women are green. Michael J. Tarr, a Brown University scientist, and graduate student Adrian Nestor have discovered this color difference in an analysis of dozens of faces. They determined that men tend to have more reddish skin and greenish skin is more common for women.

The finding has important implications in cognitive science research, such as the study of face perception. But the information also has a number of potential industry or consumer applications in areas such as facial recognition technology, advertising, and studies of how and why women apply makeup...

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New Colors Discovered

New Colors Discovered


Just as the SANTO 2006 expedition was a huge success for the science... no wait, the entire world; the discovery of thousands of undocumented species near Vanuatu, an island nation located in the South Pacific Ocean, is an exciting event in the color world as well. Never before seen species; never before seen color.

The expedition to document the fauna and flora of the area returned many amazing images, and in five months, collected 10,000 species out of which 2,000 of these may be new to science. So, some of species featured below are not previously unknown, but are nonetheless still colorful. Check out the galleries on National Geographic and other science blogs to learn more about the new species.

squat_lobster_in_redAdams_and_White_1848
mistakenly_extinctSundial_snail
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The Periodic Table Of Color

The Periodic Table Of Color


As you all know, the periodic table is a tabular method of organizing chemical elements. And haven't you always wanted to know what color everything is!? Well, I did. This curiosity lead me to the discovery of one such group here on COLOURlovers, Periodic Table of Colorments, though set to private, it has 3 active members, and presumably one of those members is thesupermarket, whose name showed up in my element search results more than any others. The group was set up to store all their takes on the so-far discovered elements of the periodic table, with the objective of one day assembling all the color blocks to form a Periodic Table of Colorments. Another group who focuses on such things is Elemental.

With slight interpretations of all the metallic silvery grey elements, here they are, from H to Rg, 111 colors of the elements collected from the COLORlovers Library.

Hydrogenhelium LithiumBeryllium BoronCarbon NitrogenoxygenFlourineNeonSodiumMagnesium AluminiumSiliconPhosphorusSulfur

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