Marketing Mistakes To Avoid as an Illustrator


Marketing, using illustrations, is more powerful than using text, which most people don't read. After all, they say that 'a picture is worth a thousand words.' A marketing illustration needs to have a strong message to the intended market to make an impact. Most news indicates that all illustrators are different, so what are the various marketing mistakes they need to avoid when doing their work? This article will highlight some.

No smooth illustrations

Illustrations use more drawings than from just the imagination. However, there are many tools to make such marketing arts fine and smooth. People get attracted to fine finishes rather than rugged ones. Most young haven’t got commercial illustrators portfolio and  would give up on the way and end up delivering unfinished work. For instance, the adobe illustrator will offer the simple and smooth tools you need to tidy up your work, but one must know how to use it.

Use of the wrong file format

Well, one would conclude that it's not worth spending a whole day designing a logo for a client and creating the best resolution only to download it in the wrong format. In fact, there are few high-quality formats that will be compatible with your illustration program without changing the resolution. Thus, it's crucial to understand the compatibility between the two documents, particularly for web purposes.

Using the wrong colors

Colors are very crucial in marketing illustrations. Suppose you want to make a logo or design for a coffee house and you use all yellow colors. Does it make since? People would expect more of a dark brown to represent the dark roasts of coffee; similarly, one cannot use purple to illustrate tomato juice. This mistake can cost a company great sales, time, and energy when they reject your work.

Not using swatches

While most young illustrators will try to build their own swatches to remain unique, this can use up most of your time and never achieve the best quality. The most popular illustrator software will have their own hues, skin tones, and color schemes. When used well, such capabilities will always give a unique outcome, so there is no need to create some from scratch. The experts advise that one can create color schemes that have never been seen before with such tools.

Poor cropping

It's one of the popular mistakes young marketing illustrators make. If one is going to crop, the relationship between the image and cropping must be logical. Thus, one cannot crop more than 1/3 of the image; otherwise, it will lose meaning. Additionally, trimming also depends on the effect one wants to create in the illustration. For instance, one may decide to trim the lower part of a human portrait and leave the upper part with enough allowance from the image to the trim.

Conclusion

Illustrations are used in more than marketing setups and all need great creativity. As a rising way of marketing, illustrators must, by all means, produce classic work. A combination of great tools alongside creativity is what will give the best results.

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Color Inspiration in Cake: A Rainbow Array of Birthday Confections

Color Inspiration in Cake: A Rainbow Array of Birthday Confections


Once a year, we each get to be king or queen for the day, having the world (theoretically) shift on its axis to center around us! We're talking about annual birthday celebrations! And who doesn't love those?!

And what makes any birthday party complete? A dazzling, delicious, and colorful cake, of course! We've gathered here some of our favorite colorful confections, as well as the pigment-infused palettes they've inspired. We'd love to see your birthday cakes (or cupcakes!) from past years, as well as patterns and palettes you've been inspired to create because of them! Until then, we're wishing you all many more anniversaries and yearly celebrations filled with awe-inspiring Birthday cake bliss!

 

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Sunshine Celebration

1-Sunshine Celebration

Sunshine_Celebration

Coming Up Roses

2-Coming Up Roses

Coming_Up_Roses

Sweet Celebration

3-Sweet Celebration

Sweet_Celebration

Farm Daze

4-Farm Daze

Farm_Daze

Pastel Party

5-Pastel Party

Pastel_Party

Pretty Princess

6-Pretty Princess

Pretty_Princess

Floral Fantasia

7-Floral Fantasia

 

Floral_Fantasia

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Color Inspiration in Coffee: A Collection of Bright and Magical Mugs

Color Inspiration in Coffee: A Collection of Bright and Magical Mugs


Infusing one's life with a little (or a lot of!) color is always a great thing, but if choosing the most important time to really represent the rainbow, it would be those early morning, crack-of-dawn moments...say, like when you are making that first cup of joe to give yourself just that extra jolt of energy for the day.

Caffeine, of course, is what you're primarily after in this instance, but isn't it just honestly a better wake-up for you (body and soul!) when your jolt of javahhhhh arrives in a joyfully colorful coffee cup? We think so, too! So we've gathered here some of the most YAY-worthy magical mugs. You're welcome ;)   Feel free to post your preferred morning mug, Colourlovers, and the palettes or patterns they inspire within you!

 

 

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Daisy Mae

1-Daisy Mae

Daisy_Mae

You're a Ringo Starr!

2-You're a Ringo Starr!

Youre_a_Ringo_Starr

Mickey Morning

3-Mickey Morning

Mickey_Morning

Color Me Caffeine

4-Color Me Caffeine

Color_Me_Caffeine

On the Spot 

5-On the Spot

On_the_Spot

Pastel Pick-me-up

6-Pastel Pick-me-up

Pastel_Pick-me-up

Rise N' Shine Rainbow 

7-Rise n' Shine Rainbow

 

Rise_N_Shine_Rainbo

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Color Inspiration in Nature: Sizzling Shades of Sunrises and Sunsets

Color Inspiration in Nature: Sizzling Shades of Sunrises and Sunsets


The naturally occurring bookends to each day, the sunrise and sunset have always held a beautiful symbolism for life. As brilliant as its hues held within, each morning sunrise holds the promise of a brand new day--a fresh start to begin again. Sunsets, sizzling with a kaleidoscope of shades and tones, remind us of a day well spent, opening the way for reflection, and gratitude to enter our hearts each evening.

Gathered here are just a handful of some of the most beautiful and versatile sunrises and sunsets we've seen, as well as the color palettes they've inspired. Please feel free to share your own sunset inspirations and Colourlover creations in the comments below, community!

 

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Mountain Morning

1-Mountain Morning

Mountain_Morning

Fire in the Sky

2-Fire in the Sky

Fire_in_the_Sky

Tranquil Waters

3-Tranquil Waters

Tranquil_Waters

Evening Embers

4-Evening Embers

Evening_Embers

Cumulus Hither

5-Cumulus Hither

Cumulus_Hither

Pier Group

6-Pier Group

Pier_Group

Cotton Candy Clouds

7-Cotton Candy Clouds

Cotton_Candy_Clouds

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Color Inspiration in Fairy Tales: Disney Dazzles in Every Shade of the Rainbow

Color Inspiration in Fairy Tales: Disney Dazzles in Every Shade of the Rainbow


Who doesn't adore the magical world of wonder created by Walt Disney? Throughout each of our childhoods (and well into many of our adulthoods!), we have joined alongside this visionary to journey on whimsical and wonderful fairy tale adventures.

This post pays homage to a few of our favorite fairy tale heroines, brought to life (and brilliant color!) by Walt Disney's highly talented creative artists. Feel free to post a palette or pattern and photo of your own beloved fairy tale princess, warrior queen or heroine here, as well, Colourlover community!

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Magical Mulan

1-Magical Mulan

Magical_Mulan

Awe Inspiring Aurora

2-Awe Inspiring Aurora

Awe_Inspiring_Aurora

Iridescent Ariel

3-Irridescent Aurora

Iridescent_Ariel

Beautiful Belle

4-Beautiful Belle

Beautiful_Belle

Radiant Rapunzel

5-Radiant Rapunzel

Radiant_Rapunzel

Shining Cinderella

6-Shining Cinderella

Shining_Cinderella

Stunning Snow White

7-Stunning Snow White

Stunning_Snow_White

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Color Inspiration in Decor: Lighting that Dazzles

Color Inspiration in Decor: Lighting that Dazzles


When it comes to home decor, lighting is one of the most important features to decide upon. Whether it be daring statement fixtures, more classic sconces and the like, or more, filling your domicile with light can be a super fun experience! We've gathered here some fantastic and super colorful lighting options that'll make you oooh and ahhh, along with the color palettes each has inspired. Feel free to add your own creations, and perhaps even some of your favorites from your own dwelling!

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Light Bright

1-Light Bright

Light_Bright

Orange Rouge

2-Orange Rouge

Orange_Rouge

Color Splat

3-Color Splat

Color_Splat

Sha La Chandelier

4-Sha La Chandelier

Sha_La_Chandelier

Lighten Up

5-Lighten Up

Lighten_Up

Spring Bulbs

6-Spring Bulbs

Spring_Bulbs

Lighter Side

7-Lighter Side

 

Lighter_Side

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Color Inspiration in Animation: Vibrant Video Game Characters

Color Inspiration in Animation: Vibrant Video Game Characters


From the early days of Atari and Nintendo Super Mario Bros, to the modern likes of Halo and more, video games have gained a fan following beyond near pastime enjoyment. From interactive online gaming, where players can literally play against one another onscreen, while living oceans apart, to myriad other modern innovations, video games have come a long way since day one.

Yet one thing has remained the same: the colorful clad characters within these imaginary worlds of wonder. Gathered here is an homage to some of our favorite oldie but goodie video game players, and their wonderful rainbow wardrobes. Pictures of each, as well as the palettes they've inspired can be seen below, and we'd love to see your own additions as well, Colourlovers!

 

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Watch Your Colortone Toadstool

1-Watch Your Colortone Toadstool

 

Toadstool

Za-Za-Zelda

2-Za-Za-Zelda

Za-Za-Zelda

Linking Up

3-Linking Up

Linking_Up

Pretty Pretty Princess

4-Pretty Pretty Princess

Pretty_Princess

Colourlovin' Luigi

5-Colourlovin' Luigi

Colourlovin_Luigi

YO Yoshi!

6-YO Yoshi!

YO_Yoshi!

Super Shade-y Mario

7-Super Shade-y Mario

 

Super_Shade-y_Mario

 

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Color Inspiration in Clothing: Spinning Yarn in Every Shade

Color Inspiration in Clothing: Spinning Yarn in Every Shade


We all know that one form of "Spinning Yarns," means when someone is telling some amazing, fascinating, and "colorful" stories, but on another level, colorful yarns can also be found spun around a spindle! Whether ultimately used for shirts, skirts, sweaters, or more, fantastical selections of yarns--from every shade of the rainbow--make you smile just by looking at them, much less wearing them!

Gathered here are some of the most cool--and colorful--yarns we could find, along with the awesome palettes they inspired. We'd love to see your own colorful yarns and palettes as well, so don't be shy, Colourlover community, chime in below in the comments section with your own rainbow-worthy threads!

 

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Striped Shades

1-Striped Shades

Striped_Shades

Bundle of Joy

2-Bundle of Joy

Bundle_of_Joy

Pinky Swear

3-Pinky Swear

Pinky_Swear

Crown Jewel Tones

4-Crown Jewel Tones

Crown_Jewel_Tones

Orange J(y)ello

5-Orange J(y)ello

Orange_J(y)ello

Bright Braiding

6-Bright Braiding

Bright_Braiding

Limelights

7-Limelights

 

Limelights

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Color Inspiration in Food: Oodles of Pretty Pasta Noodles

Color Inspiration in Food: Oodles of Pretty Pasta Noodles


When one mentions "pasta," the minds of the majority of diners the world over immediately meander toward visions of Italy, with red and white wine sauces swathing fresh made strands of spaghetti and the like amid an authentic Italian cucina. However, you might be surprised to hear that while most think of pasta as having Italian roots, it's more than likely that the doughy noodles can actually be traced back to a beginning in ancient Asia.

More specifically, evidence of these whispered beliefs are somewhat confirmed in the case of some historical retellings, like that of the famous explorer Marco Polo, who brought the fare to Italy following his discovery of an Asian breadfruit tree that produced barley-like flour/meal--all of which he documented in his 13th century book, "The Travels of Marco Polo." But regardless of where--or whom--these ringlets and stringless of deliciousness derived from, gourmands across the globe adore them. Gathered here are a few of the most colorful pastas we could find, along with the palettes they inspired. Feel free to add your own fun and fantastical foodie finds in the below comments as well, Colourlover community! We always love connecting and collaborating with you!

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Seeing Stars

1-Seeing Stars

Seeing_Stars

Razzle Dazzle Rigatoni

2-Razzle Dazzle Rigatoni

Razzle_Rigatoni

Past(a)el

3-Past(a)elle

Past(a)el

Curly Qs

4-Curly Qs

Curly_Qs

Fruit Stripe Fun

5-Fruit Stripe Fun

Fruit_Stripe_Fun

Neon Noodles

6-Neon Noodles

Neon_Noodles

Techno Tortellini

7-Techno Tortellini

 

Techno_Tortellini

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Color Inspiration in Laughter: Clowns Clothed in Rainbow Wear

Color Inspiration in Laughter: Clowns Clothed in Rainbow Wear


Whether it be a gleeful performance by iconic actor Donald O' Connor in Hollywood classic film Singin' in the Rain, lyrically encouraging us to "Make 'Em Laugh," or velvety voiced Cole Porter coaxing us to "Be a Clown," we all recognize the merits of mirth, and gaiety. Inspiring us to keep the chuckles coming, clowns have always been synonymous with hilarity and guffaws. So, thank you clowns, for all the laughs, and for the colorful attire you always seem to sport (we love that, too!) Gathered here are just a few of those psychedelic threads, along with the palettes each inspired. Feel free to jump on in with your own images and palettes of joyful rainbow clown wear, Colourlovers! We'd love to see those shades and styles!

Chubby Checkered

1-Chubby Checkered

Chubby_Checkered

Green Being

2-Green Being

Green_Being

Betty Blue

3-Betty Blue

Betty_Blue

Cosmic Clown

4-Cosmic Clown

Cosmic_Clown

Confetti Clown

5-Confetti Clown

Confetti_Clown

Blue-pers

6-Blue-pers

Blue-pers

Mermaid Mirth

7-Mermaid Mirth

 

Mermaid_Mirth

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