Branding is an important part of any political campaign, but just as we rarely see candidates stray from the politics of their parties... rarely do we see them stray from the red, white and blue palette when branding their campaigns. However, there have been a few that have embraced other colors like yellow, green, black and variations of the standard U.S. blue. Today, we're taking a look at some of the earliest colored political campaign posters, and the posters of those candidates who have strayed from the usual palette.

Early U.S. Campaign Posters: 1844 - 1896

Grand National, Democratic banner 1844

Grand National, Whig banner 1848

Zachary Taylor, the nation's choice... 1847

Grand National, Democratic banner 1852

Grand National Republican banner 1856

Grand National Union banner 1864

National Democratic chart 1876

James A. Garfield & Chester A. Arthur 1880

Democratic Nominees 1884

James G. Blaine and John A. Logan 1884

William Jennings Bryan & his family 1896

William McKinley & Garret A. Hobart 1896

Modern U.S. Campaign Posters: 1960 - 2008

1960

1968

 

1972

 

1976

1984

See more early U.S. campaign posters here.
See more modern U.S. campaign posters here.